Senior Digital Content Producer at News Central TV

This is News Central! We are not just another news channel; we are a megaphone for a people often unheard. Forget biased narratives and cookie-cutter stories – here, diverse voices take center stage, fearlessly reporting on what matters most. We challenge dominant narratives, analyse trends, reveal fresh perspectives and ignite conversations that can truly transform the society.

We are recruiting to fill the position below:

Job Title:  Senior Digital Content Producer

Location: Lagos
Employment Type: Full-time

Key Responsibilities

• Oversee the production of digital media including videos, website development, online advertising, and email marketing.
• Take briefs from teams and execute accurate and engaging productions
• Ensure all teams are updated on the delivery of digital campaigns.
• Create concepts and designs for new digital projects.
• Coordinate with project directors to guarantee the workflow, documentation, and design standards are being upheld.
• Prepare accurate status reports.
• Identify any issues and resolve them in a timely manner.
• Direct a team of developers, designers, and strategists to ensure that the final product is consistent with the company's vision.
• Provide cost estimates and quotations and monitor budgets.
• Ensure all content is on-brand and meets company's requirements
• Plan, produce and create a program of digital content to be used across all our digital channels for effective publication
• Develop creative ideas, suggest new innovative ways of delivering digital content and keep up to date with the latest digital marketing trends
• Create graphics and edit photos in a close working relationship with the internal design team
• Create awareness and interest within our audiences and stakeholder groups, driving traffic to engage with digital content
• Monitor, analyse and report on the performance of digital channels/activities using tools like Google Analytics, given feedback to stakeholders and using the data to inform future activities
• Contribute to the execution of the our editorial or content calendar to ensure timely publication
• Evaluate and implement improvements on digital strategy.
• Research the latest digital tools and interactive trends.
• Drive value for the organization.
• Analyse and report on digital campaigns.
• Analyse customer and user data.
• Engage with clients, sales teams, and management.
• Map out how digital assets will be optimized for business results.
• Define and action digital events.

Person Specification

• Bachelor’s Degree in Journalism, Advertising, Marketing, Communication Science or equivalent.
• Minimum five years experience working in marketing/content at a digital, creative, or advertising agency at a brand, or in a digital journalism or editorial role
• Excellent written and verbal communication skills.
• Firm grasp of emerging digital tools.
• Thorough understanding of digital touch points.
• Examples of web production work they’re especially proud of Razor-sharp editing skills and a passion for storytelling
• Resourcefulness, attention to detail, and comfort offering solutions and clarity amid ambiguity
• The drive to see projects through from concept to execution and analysis
• A deep understanding of the marketing, media, and digital advertising landscape; previous B2B experience a major plus.
• A preference for a fast-paced and dynamic environment; track record working across complex cross-functional teams
• Strong organizational and time management skills
• Light design skills are a plus.
• A proficiency working within Content Management Systems is a must Outstanding communication, teamwork and interpersonal skills; team-first mentality
• Passion for Digital content creation and knowledge of how to market these content
• Researching and organizing facts and sources
• Lead on the day-to-day management of our digital channels, creating inspirational, informative, and engaging content
• Possess broad knowledge of best digital practices.

Application Closing Date
Not Specified.