Hubspot CRM Marketing Specialist at Eden Solutions and Resources Limited

Eden Solution and Resources Limited is a conscientious Human Resource Management Firm dedicated to delivering exceptional, tailored, and cost-effective Workforce and Organizational Management Solutions to our esteemed clients worldwide. Our steadfast commitment to industry-specific specialization has allowed us to build a profound reservoir of experience, expertise, and connections, distinguishing us from many comparable firms in our field.

We are recruiting to fill the position below:

Job Title: Hubspot CRM Marketing Specialist

Location: Apo, Abuja (FCT)
Employment Type: Full-time

Job Description

• We are looking for a HubSpot CRM Marketing Specialist to join our team and drive our marketing automation and CRM efforts using HubSpot.
• This role will focus on optimizing our use of HubSpot to enhance lead generation, nurture campaigns, and overall marketing performance.
• The ideal candidate will have a strong background in digital marketing, hands-on experience with HubSpot, and the ability to analyze and improve marketing processes.

Responsibilities
HubSpot Management:

• Oversee and manage the day-to-day operations of HubSpot CRM, including setup, configuration, and optimization.
• Create, maintain, and optimize HubSpot workflows, email campaigns, and lead scoring models.
• Ensure data integrity and cleanliness within HubSpot, including segmentation and list management.

Campaign Development and Execution:

• Design, implement, and analyze marketing campaigns using HubSpot’s marketing automation tools.
• Develop and execute strategies for lead generation, nurturing, and conversion through HubSpot.
• Create and optimize landing pages, forms, and calls-to-action to drive engagement and conversions.

Reporting and Analysis:

• Monitor and analyze key performance metrics for marketing campaigns and overall CRM health.
• Provide regular reports on campaign performance, lead generation, and other relevant KPIs.
• Utilize HubSpot’s reporting tools to identify trends, insights, and opportunities for improvement.

Collaboration and Support:

• Work closely with the sales team to align marketing efforts with sales goals and processes.
• Collaborate with content creators and designers to ensure marketing materials are effective and engaging.
• Provide training and support to team members on HubSpot best practices and functionalities.

Strategy and Optimization:

• Develop and implement strategies to improve CRM processes and marketing automation.
• Stay up-to-date with HubSpot updates, new features, and industry best practices to continuously enhance marketing efforts.
• Conduct A/B testing and other optimization strategies to improve campaign performance and ROI.

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or a related field.
• 3-5years of experience in a marketing role with hands-on experience using HubSpot CRM and marketing automation tools.
• Proficiency in HubSpot CRM and Marketing Hub.
• Strong understanding of digital marketing concepts, including SEO, email marketing, and content marketing.
• Experience with data analysis and reporting tools.
• Excellent organizational and project management skills.
• Strong analytical and problem-solving abilities.
• Effective communication skills with the ability to present insights and recommendations to stakeholders.
• HubSpot Marketing Software Certification.
• HubSpot Inbound Marketing Certification.

Salary
N150,000 - N200,000 / Month.

Application Closing Date
29th August, 2024.