Growth Marketing Manager at Classic Organics Nigeria's Leading Skincare, Haircare and Babycare Company

Classic Organics Nigeria's Leading Skincare, Haircare and Babycare Company is recruiting to fill the position below:

Job Title: Growth Marketing Manager

Location: Lekki Phase 1, Lagos
Employment Type: Full-time

Job Description

• We are looking for an Innovative and results-driven growth marketing Manager with extensive years of professional experience in developing and executing successful growth strategies to join our team.

Responsibilities

• Facilitate and implement a growth marketing strategy to increase the company’s monthly revenue.
• Develop and implement detailed marketing initiatives every month to drive business growth which will result to increase in revenue.
• Lead the development and execution of innovative marketing strategies that align with our company's vision and goals.
• Define and refine our market positioning, targeting, and segmentation strategies to effectively reach and engage a diverse range of online Customers
• Develop comprehensive marketing campaigns that encompass digital, social, and traditional channels, and utilize data-driven insights to continually optimize performance.
• Crafting and refining marketing strategies that leverage the unique features of our online store platform to attract, convert, and retain customers.
• Staying ahead of industry trends, and customer preferences to proactively adapt marketing strategies.
• Analyzing and interpreting data to measure the success of marketing campaigns, making real-time adjustments to optimize results.
• Identifying and pursuing strategic partnerships, sponsorships, and co-marketing opportunities to enhance brand exposure.
• Contributing to the overall growth and direction of the company by providing insights and recommendations based on market analysis.
• Analyze brand positioning and consumer insights.
• Translate brand elements into plans and go-to-market strategies.
• Manage a team of marketing people working on brand initiatives.
• Set up and track Key Performance Indicators (KPIs) to measure the campaign’s success.
• Lead creative development to motivate the target audience to “take action”.
• Measure and report performance of all marketing campaigns, and assess ROI and KPIs.
• Monitor market trends, and research consumer markets and competitors’ activities.
• Oversee new and ongoing marketing and advertising activities.
• Monitor product distribution and consumer reactions.
• Devise innovative growth strategies.
• Align the company around the brand’s direction, choices, and tactics.
• Proven working experience as Growth Marketing Manager.
• Proven ability to develop brand and marketing strategies and communicate recommendations to executives.
• Experience in identifying target audiences and devising effective campaigns.
• Excellent understanding of the full marketing mix.
• Strong analytical skills partnered with a creative mind.
• Data-driven thinking and an affinity for numbers.
• Outstanding communication skills.
• Up-to-date withthe latest trends and marketing best practices.

Requirements

• Interested candidates should possess a Bachelor's Degree or a Master's Degree with 3 - 5 years work experience in Sales & Marketing.
• Experience in the skincare / self care & lifestyle sector is a plus!

Salary
N200,000 - N500,000 Monthly (depending on level of experience).

Application Closing Date
10th September, 2024.