Social Media Manager at Echo Africa

Echo Africa is a young and vibrant creative collective adopting a progressive and culture-forward approach tobrand building. We are a brand consulting firm offering full-service marketing communications servicesto brands looking to build strong desire for their products and expand beyond their current territories.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Lekki Phase 1, Lagos
Employment Type: Full-time

Job Summary

• We are seeking a creative and strategic Social Media Manager to join our team.
• The ideal candidate will have a deep understanding of social media platforms, a passion for storytelling, and the ability to engage and grow online communities.
• As the Social Media Manager, you will develop and execute social media strategies that align with our clients' brand objectives, drive engagement, and increase brand awareness.

Key Responsibilites
Strategy Development:

• Develop, implement, and manage social media strategies to enhance brand visibility and engagement for Echo Africa and its clients.
• Collaborate with the creative and content teams to plan and create high-quality, engaging content that aligns with clients' marketing goals.

Content Creation & Management:

• Oversee the creation, curation, and scheduling of posts across various social media platforms, including Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Ensure content is on-brand, consistent in style, and optimized for each platform.
• Stay up-to-date with the latest social media trends, tools, and best practices to ensure our strategies are innovative and effective.

Community Engagement:

• Monitor social media channels, respond to comments and messages in a timely manner, and foster meaningful interactions with the online community.
• Build and maintain relationships with influencers and brand advocates to amplify our clients' reach.

Performance Analysis:

• Track and analyze social media performance metrics, such as engagement rates, follower growth, and website traffic.
• Generate reports to assess the effectiveness of campaigns and make data-driven recommendations for continuous improvement.

Client Management:

• Liaise with clients to understand their social media needs and provide regular updates on campaign performance.
• Work closely with account managers to ensure social media efforts align with overall marketing strategies and client objectives.

Job Qualifications

• Bachelor's Degree in Marketing, Communications, or a related field.
• 3-5 years of experience in social media management, preferably within an advertising, marketing, or branding agency.
• Proven experience in developing and executing successful social media campaigns.
• Strong understanding of social media platforms, algorithms, and analytics tools.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate innovative ideas that resonate with target audiences.
• Strong organizational skills and attention to detail.
• Proficiency in Campaign management tools and software.
• Ability to work collaboratively in a fast-paced, deadline-driven environment.

What We Offer

• Competitive salary and benefits package.
• Opportunity to work with a diverse portfolio of clients and brands.
• Collaborative and creative work environment.
• Continuous learning and professional development opportunities.

Application Closing Date
Not Specified.