Marketing Officer at a Microfinance Bank - TMAsourcing Solutions

TMAsourcing Solutions - Our client, a Microfinance Bank in Egbeda, is recruiting to fill the position below:

Job Title: Marketing Officer

Location: Egbeda Lagos,
Employment Type: Full-time
Working Hours: Monday - Friday 9 am to 5pm.

Job Description

• We are seeking a dynamic and results driven, Marketing Officer in a Microfinance Bank in Egbeda to our team.The Ideal candidate will be responsible for promoting banking products and services, acquiring new clients, and maintaining relationships with existing customers. This role requires excellent communication, negotiation, and marketing skills to drive customer acquisition and revenue growth.

Key Responsibilities

• Achieve growth within Key Performance Indicators, including liability and risk asset generation, account opening, income generation, deposit mobilisation and e-banking product offerings.
• Evaluate creditworthiness of customers by processing loan applications and documentation.
• Experienced in loan, credit, risk and recovery process in the Microfinance sector in Nigeria.
• Excellent communication, marketing, customer service and interpersonal skills.
• Monitor active loans and enforce collection and recoveries.
• Ensure the achievement of all budget parameters.
• Develop referral networks and cross-sell products and services.
• Ensure a high level of customer satisfaction through excellent customer engagement and service delivery.
• Actively seek out new sales opportunities through cold calling, networking, and referrals.
• Expedite the resolution of complaints to maximize satisfaction and boost the customer service experience.
• Achieve a healthy portfolio and deposit mix.
• Execute marketing strategy and develop marketing campaigns.
• Ensure compliance with all internal policies and regulatory guidelines.
• Monitor competition by gathering current marketplace information on pricing, products, etc.
• Recommend changes in products, service, and policy by evaluating results and competitive developments.
• Identify potential loan markets and develop referral networks.
• Ability to work in a goal oriented and fast-paced environment.
• Perform any other duties as may be assigned by Management.

Performance Metrics

• Achievement of sales and revenue targets.
• Growth in customer base and retention rate.
• Customer satisfaction and feedback.
• Effective implementation of marketing campaigns.

Job Requirements

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Experience: 1-5years in marketing, sales, or a similar role in the banking or financial services sector.
• Excellent communication, interpersonal, and presentation skills.
• Strong negotiation and persuasion abilities.
• Goal-oriented and self-motivated.
• Knowledge of banking products, services, and regulations.
• Proficiency in Microsoft Office Suite and CRM tools.

Salary
N150,000 Monthly.

Application Closing Date
Not Specified.