Head of Marketing at Wakanow

Wakanow is Africa's leading, full-service online travel company. At Wakanow, we understand that everyone likes easy and affordable travel services, so we provide our customers with a one-stop booking portal for Flights, Hotels, Visa Assistance, Holiday Packages, Airport Transfers, an international Travel SIM, a Prepaid Travel Card, a Loyalty program, and much more.

We are recruiting to fill the position below:

Job Title: Head of Marketing

Location: Lagos
Employment Type: Full time

Job Description
Responsibilities:

• Marketing strategy and planning: Ability to develop and execute marketing plans that align with business objectives.
• Digital marketing: Proficiency in digital marketing channels, including social media, email, and paid advertising.
• Data analysis: Ability to analyze data and metrics to measure marketing performance and inform future strategies.
• Content creation: Ability to create high-quality, engaging content that resonates with target audiences.
• Project management: Ability to manage multiple projects simultaneously and prioritize tasks effectively.
• Collaboration and communication: Ability to work effectively with cross-functional teams, including sales, product, and customer success.
• Fintech industry knowledge: Understanding of the Fintech industry, including trends, challenges, and regulatory requirements.
• Budget management: Ability to manage marketing budgets and make data-driven decisions to optimize spend.

Requirements
Education:

• Bachelor's Degree in Marketing, Business Administration, Communications, or a related field.
• Master's Degree in Marketing, Business Administration, or a related field (preferable).

Professional Experience:

• At least 4-6 years of experience in marketing, preferably in the fintech industry.
• Proven track record of success in developing and executing marketing strategies.
• Experience in digital marketing, including social media, email, and paid advertising.

Salary
Competitive.

Application Closing Date
Not Specified.