Regional Marketing Manager - Northwest at Iknorbert Communications Limited

IKNORBERT Communications Limited was birthed by a leader, Mr. Nebeife Ikechukwu, with a bold vision and an indomitable entrepreneurial spirit in 2012 as a trading company for the importation, marketing and distribution of mobile products and accessories. By dint of smart work, the company has evolved into an industry giant, with a decent branch network spread across different parts of the country and competing favourably with some of the leading brands in the industry. It has also diversified into various business interests such as the importation and distribution of itel television sets.

In order to sustain its enviable profile, IKNORBERT believes that its greatest asset are its pool of human capital and therefore, place emphasis on continuous professional development of personnel through learning & development. The company's training program is a mandatory requirement for all staff to avail themselves the opportunity for personal and professional growth to trigger substantial return on investment. It is the vision of the company to achieve no one industry leadership in the near future in line with its vision statement.

We are recruiting to fill the position below:

Job Title: Regional Marketing Manager - Northwest

Locations: Kano and Kaduna
Employment Type: Full-time
Industry: Mobile Phones, Accessories, Electricals, and Electronics Distribution

Job Summary

• The Regional Marketing Manager Northwest will be responsible for driving marketing efforts across all cities, towns, and local governments in the states within the assigned region.
• The ideal candidate will be responsible for developing and executing regional marketing strategies aimed at sourcing new customers, increasing market share, and ensuring the company's products are well represented in the region.

Key Responsibilities

• Develop and implement effective marketing strategies to drive brand awareness and increase sales across multiple regions within the Northern states.
• Identify and source new customers from various cities, towns, and local government areas within the region.
• Build and maintain strong relationships with key clients, distributors, and stakeholders.
• Collaborate with the sales and product teams to ensure alignment of marketing efforts with sales objectives.
• Conduct market research to understand customer needs, trends, and competitive activities in the region.
• Organize and manage promotional events, product launches, and other marketing initiatives to boost brand presence.
• Monitor and analyse the effectiveness of marketing campaigns and adjust strategies accordingly.
• Prepare and present detailed reports on marketing activities and results to senior management.
• Manage budgets and ensure the effective allocation of resources for regional marketing efforts.

Qualifications
Education:

• A minimum of a Bachelor’s Degree or Higher National Diploma (HND) in Marketing, Business Administration, Social Sciences or a related field from any Polytechnic or University located in the Southern states of Nigeria. (Must be a Northern Nigeria person who was educated in Southern Nigeria)

Experience:

• At least 5 - 10 years of proven experience in marketing, preferably in the distribution of mobile phones, accessories, electricals and electronics industry.
• Strong understanding of regional market dynamics in Northwest Nigeria.
• Experience in sourcing customers and managing relationships in multiple locations.

Skills:

• Excellent communication and interpersonal skills.
• Strong analytical and problem-solving abilities.
• Proficiency in digital marketing, brand management, and campaign execution.
• Ability to work independently and in a team setting.
• Fluency in Hausa or other local languages from the Northern region is an added advantage.

Application Closing Date
31st January, 2025.