Activations and Experiential Manager at Seven-Up Bottling Company Limited

Seven-Up Bottling Company Limited is one of the largest manufacturing companies in Nigeria, producing and distributing some of the nation’s most- loved beverages in the country like; Pepsi, 7Up, Mirinda, Teem, Mountain Dew, H2oH!, Lipton Ice Tea and Aquafina premium drinking water. SBC has recently entered into Home & Personal Care category with the 2SURE brand and launched its first product, a Hand & Surface Sanitizer. Seven Up boasts of nine bottling plants with state-of-the-art manufacturing facilities strategically located across various regions in the country.

We are recruiting to fill the position below:

Job Title: Activations and Experiential Manager

Location: Lagos
Job type: Full-time
Sector: FMCG

Responsibilities

• Developing, implement and drive brand experiential & customer marketing initiatives aligned with overall brand and marketing objectives.
• Coordinate with sales, brand, and external agencies to ensure timely and effective activation of marketing campaigns.
• Oversee the execution of in-store promotions, events, and other marketing activities, ensuring consistency with brand guidelines.
• Assist in optimizing the spends for marketing activations, ensuring cost efficiency while maximizing impact.
• Track and report on budget spend, providing regular updates to the Senior Brand Manager.
• Monitor and analyze market trends, consumer behaviour, and competitor activities to inform activation strategies.
• Conduct post-activation evaluations to measure effectiveness and gather insights for future campaigns.

Requirements

• A Bachelor Degree (B.Sc.) or HND in Marketing, Business Administration or any other related field.
• Minimum of 2-3 years of work experience.
• Excellent Communications Skill
• Strong Interpersonal and People Management Skill.

Application Closing Date
4th March, 2025.