Area Business Manager – Omniretail at Omnibiz Africa (4 Openings)

At Omnibiz, we’re fully dedicated to supporting local businesses and helping them navigate the modern market. Over 52,000 businesses across the FMCG industry have trusted us to provide them with the services and necessary tools to overcome contemporary challenges in the market place. Why? The answer is simple - they believe the same thing that we at Omnibiz believe: for the global economy to thrive, local businesses must be given the grounds to grow.

As our adventure evolves, we will continue to support local businesses, provide retailers with the necessary tools to thrive in today’s market, partner with industry stakeholders, and relentlessly pursue opportunities to help Africa’s economy grow. Our work has only just begun and although the current results are encouraging, we also realize that the road ahead is long and full of challenges. Regardless, we are excited about the opportunities that exist, the pathways we are creating, and the businesses we are building relationships with.

We are recruiting to fill the position below:

Job Title: Area Business Manager – Omniretail

Locations: Abuja, Lagos, Ibadan - Oyo and Rivers
Employment Type: Full-time
Department: Sales & Customer Success
Reports to: Regional Business Manager

Job Summary

• The Area Business Manager (ABM) at Omniretail is responsible for leading and managing a team of Account Managers, ensuring they effectively build and maintain strong customer relationships. 
• The ABM plays a crucial role in training, coaching, and enabling customers to maximize the full potential of Omniretail’s digital trade platform and service offerings.
• This role is not focused on direct sales but rather on customer success, service adoption, and relationship management to drive long-term engagement and business growth.

Responsibilities

• Leadership & Team Management
• Lead, coach, and manage a team of Account Managers to ensure they successfully engage customers.
• Set clear performance goals and monitor KPIs related to customer satisfaction, retention, and service adoption.
• Provide ongoing training and mentorship to enhance the effectiveness of the Account Management team.
• Customer Relationship Enablement
• Ensure Account Managers build strong relationships with distributors, wholesalers, and retailers.
• Oversee the onboarding and training of customers to use Omniretail’s full portfolio of digital services.
• Work closely with the Customer Success team to proactively address pain points and improve service adoption.
• Service Utilization & Adoption
• Ensure customers are effectively using Omniretail’s end-to-end trade digitization solutions.
• Drive awareness and usage of new features, financial services, and loyalty programs.
• Implement structured training programs for customers to enhance their engagement with the platform.
• Cross-Functional Collaboration
• Partner with the Sales, Product, and Customer Support teams to provide feedback on customer needs and service improvements.
• Work closely with Marketing to develop targeted campaigns that increase customer engagement.
• Align with Operations to ensure seamless service delivery to customers.
• Performance Tracking & Reporting
• Track key customer success metrics, including service adoption rates, engagement levels, and customer satisfaction scores.
• Use CRM and analytics tools to generate insights on customer usage patterns and opportunities for growth.
• Provide regular reports and updates to leadership on team performance and customer feedback.

Key Skills and Qualifications

• Bachelor’s degree in Business Administration, Sales, Marketing, or a related field.
• Additional certifications in Customer Success or Account Management are a plus.
• 5+ years of experience in account management, customer success, or sales leadership.
• Proven track record of leading teams that drive customer engagement and service adoption.
• Experience in B2B, SaaS, or digital trade platforms preferred.
• Strong leadership & coaching abilities – Ability to develop high-performing teams.
• Customer relationship management expertise – Experience building and maintaining long-term client relationships.
• Training & enablement focus – Passion for educating customers on service offerings.
• Data-driven decision-making – Experience using CRM, analytics, and reporting tools to drive engagement.
• Cross-functional collaboration skills – Ability to work with multiple teams to improve customer experience.

Application Closing Date
28th March, 2025.