Trade Executive at Kloverharris Limited (Cross River)

Kloverharris Limited is a Human resource / IT Consulting company that provides high quality services to businesses across Africa. We pride ourselves in how well we assist organizations overcome challenges that bother on optimal performance by proffering a wide array of solutions through the use of deep IT expertise, industry - wide expertise and highly proficient tools.

We are recruiting to fill the position below:

Job Title: Trade Executive

Location: Calabar, Cross River
Employment Type: Full-time

Job Summary

• We are seeking a dynamic and results-driven Trade Executive to join our team in the wine and spirits industry. 
• The successful candidate will play a crucial role in driving the brand presence and sales growth through strategic partnerships, developing trade relationships, and managing key accounts. 
• This is an exciting opportunity for a passionate individual looking to make a significant impact in a fast-paced, dynamic industry.

Key Responsibilities

• Develop Trade Relationships: Build and maintain strong relationships with key accounts, distributors, retailers, and on-trade customers (bars, restaurants, hotels) to promote brand visibility and drive sales.
• Sales Growth: Identify and implement strategies to increase sales and market share, working closely with the sales team to achieve sales targets.
• Brand Representation: Represent the company at industry events, tastings, and trade shows to promote our portfolio of wine and spirits brands, driving awareness and consumer demand.
• Market Analysis: Conduct regular market research to analyze industry trends, competitor activity, and customer preferences. Use this data to recommend sales strategies and product offerings.
• Account Management: Work with key accounts to optimize their product offerings and ensure optimal placement in stores and on menus. Provide training and support to ensure product knowledge and proper presentation.
• Promotions & Marketing: Collaborate with the marketing team to develop promotional strategies, in-store activations, and events that resonate with trade customers and end consumers.
• Reporting & Analytics: Regularly report on sales performance, market feedback, and customer insights. Provide actionable recommendations to improve performance and achieve KPIs.
• Customer Service Excellence: Provide high-level customer service and ensure timely resolution of issues or inquiries from trade partners.

Requirements

• Proven experience in sales, trade marketing, or account management, ideally within the wine and spiritssector.
• Strong understanding of the wine and spirits industry, including product knowledge, trends, and market dynamics.
• Exceptional relationship-building skills with the ability to engage and influence stakeholders at all levels.
• Excellent communication and presentation skills, both verbal and written.
• Self-motivated with a proactive attitude and the ability to work independently as well as part of a team.
• Analytical mindset with the ability to use data to drive decisions and recommendations.
• Strong organizational and time management skills with the ability to juggle multiple priorities.
• A passion for the wine and spirits industry, with a keen interest in learning about new products and trends.
• Full driving license (if travel is required).
• Must be 27 years old or younger at the time of application.

Preferred Qualifications:

• Interested candidates should possess a Bachelor’s Degree in Business, Marketing, Hospitality, or related fields with 2 - 4 years work experience.
• Wine/spirits qualifications (e.g., WSET, Cicerone, etc.) or equivalent industry training.
• Previous experience working with premium or luxury wine and spiritsbrands.

Application Closing Date
5th May, 2025.