Marketing Specialist / Manager / Executive at Al-Fallata Travel and Tours Limited

Al-Fallata Travels and Tours Limited, was established in 2017. Over the years, we have recorded remarkable patronage and turnover while we continue to strive to service to our clients even better. Our primary mission has always been to serve our clients with utmost professionalism. Our dedication to excellence is reflected in the comprehensive services we offer, which include visa processing, travel logistics, consultancy and general labour with expansion into Healthcare Immigration. In addition to our labour services, Al-Fallata Travels and Tours Limited has been actively involved in facilitating human resource immigration for healthcare professionals.

We are recruiting to fill the position below:

Job Title: Marketing Specialist / Manager / Executive

Location: Abuja (FCT)
Employment Type: Full-time
Department: Marketing

Job Summary

• The Marketing [Specialist / Manager / Executive] is responsible for planning, developing, and implementing marketing strategies to increase brand awareness, drive sales, and achieve business objectives. 
• This role involves conducting market research, managing promotional campaigns, and collaborating with cross-functional teams to deliver innovative and effective marketing solutions.

Key Responsibilities
Strategy Development:

• Develop and execute marketing strategies that align with organizational goals.
• Conduct market research to identify trends, target audience preferences, and competitive positioning.

Campaign Management:

• Plan and manage marketing campaigns, including digital, print, and event-based promotions.
• Track and analyze campaign performance to optimize effectiveness and ROI.

Content Creation:

• Oversee the creation of marketing materials, including brochures, emails, social media posts, and website content.
• Ensure content aligns with the brand voice and messaging.

Digital Marketing:

• Manage social media platforms, SEO/SEM strategies, and paid advertising.
• Monitor analytics tools to measure website traffic, engagement, and conversions.

Collaboration:

• Work closely with sales, product, and design teams to create cohesive marketing strategies.
• Coordinate with external agencies and vendors as needed.

Event Management:

• Plan and execute marketing events, trade shows, or promotional activities to engage target audiences.
• Develop post-event reports to evaluate success and gather insights.

Budget Management:

• Develop and manage marketing budgets, ensuring optimal allocation of resources.
• Monitor expenditures and generate cost-effective strategies.

Qualifications and Skills

• Bachelor's Degree in Marketing, Business, Communications, or a related field.
• Proven experience in a similar marketing role.
• Strong analytical and problem-solving skills.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media advertising).
• Excellent communication and presentation skills.
• Creative mindset with attention to detail.
• Ability to multitask and manage multiple projects simultaneous.

Work Environment:

• Full-time position.
• In-office work environment (as applicable).
• Occasional travel for events or client meetings.

Salary
N70,000 - N100,000 Monthly.

Application Closing Date
20th June, 2025.

How to Apply
Interested and qualified candidates should send their CV to: info@alfallata.com using the Job Title as the subject of the email.