Sales Manager at Tiyah Solutions

Tiyah Consulting is a people-focused HR and operations firm helping businesses build strong teams, effective structures, and thriving workplace cultures.

We are recruiting to fill the position below:

Job Title: Sales Manager

Location: Lagos
Employment Type: Full-time

Job Summary

• The Sales Manager plays a critical role in growing the company’s market presence, building customer relationships, and driving revenue targets.
• This role involves developing sales strategies, managing direct sales channels (B2B or bulk orders), and identifying growth opportunities through customer acquisition, partnerships, and brand visibility.
• The Sales Manager will work closely with production and operations to ensure order fulfillment aligns with capacity and logistics timelines.

Responsibilities

• Deep understanding of customer behavior, especially within food retail or hospitality.
• Ability to balance growth goals with operational and production realities.
• CRM usage and basic data analysis for sales forecasting and reporting.
• Resilience and adaptability in a competitive market.
• Market expansion: Acquire at least 1 new bulk/corporate client per month.
• Sales reporting: Submit accurate weekly and monthly reports with sales insights and pipeline updates.

Requirements

• A Bachelor’s Degree in Marketing, Business Administration, or a related field.
• Minimum of 4 years’ experience in sales, with at least 2 years in food or FMCG sales.
• Demonstrated success in meeting or exceeding sales targets.
• Familiarity with CRM systems and modern sales tools.
• Ability to work flexible hours, including weekends, when necessary.

Core Skill Set:

• Strong persuasive communication and negotiation skills.

Key Result Areas (KRAs):

• Lead all direct sales activities and manage the sales pipeline across individual and corporate customer segments.
• Build and maintain customer relationships to improve retention and encourage repeat business.
• Develop and execute sales campaigns, promotions, and outreach activities tailored to different customer types.
• Provide accurate sales forecasts and performance reports to management.
• Work with the production team to ensure that sales commitments align with available stock and production schedules.
• Identify new revenue streams or customer segments and support product positioning efforts.

Key Performance Indicators (KPIs):

• Monthly sales revenue: Achieve 100% of monthly and quarterly revenue targets.
• Customer retention rate: Maintain a repeat purchase rate of 60% or higher.
• Sales conversion rate: Convert at least 20% of qualified leads into paying customers.
• Fulfillment rate: 98% of confirmed orders fulfilled on schedule without quality or delivery issues.

Salary
N150,000 - N250,000 Monthly.

Application Closing Date
10th July, 2025.

How to Apply
Interested and qualified candidates should send their CV to: info@tiyahconsulting.com using the Job Title as the subject of the email.