Marketing Officer at La Campagne Tropicana Beach Resort

La Campagne Tropicana Beach Resort is focused on presenting African hospitality and culture in a cosmopolitan manner. The resort boasts of a clean beach, lagoon and mangrove forest that provide visitors with the opportunity to observe, at close quarters, a wide variety of tropical Flora and fauna that include snake trees, mangroves, various species of epiphytes, monkeys, squirrels, bats, and various species of birds such as kingfishers, sea hawks, egrets and ducks.

We are recruiting to fill the position below:

Job Title: Marketing Officer

Locations: Lagos
Employment Type: Full-time

Responsibilities

• Develop and implement comprehensive marketing strategies to increase brand awareness, drive bookings, and enhance the guest experience across both online and offline channels.
• Create and manage digital marketing campaigns, including SEO, social media, content marketing, and email marketing.
• Collaborate with cross-functional teams to execute promotional campaigns that align with the resort's goals and target audience across various media platforms.
• Monitor market trends, competitor activities, and guest feedback to continuously refine marketing efforts.
• Oversee the resort’s online presence, including the website, social media profiles, and third-party travel platforms.
• Analyze marketing performance metrics and adjust strategies to achieve the resort’s objectives.
• Organize and participate in offline marketing activities such as events, print advertising, and local promotions to boost brand visibility.
• Maintain strong relationships with tourism platforms, visitor centers, and local attractions to maximize exposure.
• Ensure timely preparation and distribution of marketing materials and collateral.
• Stay informed about industry trends and emerging marketing technologies to keep strategies innovative and competitive.

Requirements

• Bachelor’s Degree in Marketing, Business Administration, or a related field.
• Minimum of 2 years of experience and MUST be passionate about marketing and achieving measurable results.
• Proven experience as a Marketing Officer or in a similar role, preferably within hospitality or tourism.
• Strong knowledge of marketing principles, techniques, and tools for both online and offline channels.
• Proficiency in digital marketing platforms, social media management, and web analytics.
• Excellent communication, organizational, and multitasking skills.
• Creative with a commercial mindset and a customer-oriented approach.
• Ability to work collaboratively within a team and manage multiple projects simultaneously.
• Experience in event planning and executing promotional activities is an advantage.

Application Closing Date
31st July, 2025.