SEO Content Creator (HRTech) at Wemy Industries Limited

Wemy Industries is one of the foremost indigenous and oldest established manufacturers in Lagos, Nigeria. We specialize in producing baby diapers, feminine sanitary napkins/pads, panty liners, adult diapers, maternity pads, under pads and baby wipes under the umbrella brand names of ‘Dr. Browns’ and ‘Nightingale’

We are recruiting to fill the position below:

Job Title: SEO Content Creator (HRTech)

Locations: Lagos
Employment Type: Full-time (Hybrid)

Job Summary

• We are seeking a results-driven SEO Content Creator to develop high-quality, search-optimized content that drives organic traffic and establishes our authority in the HRTech space.
• The ideal candidate will have strong experience in B2B SaaS content creation, a deep understanding of SEO best practices, and an interest in HR, recruitment, and workplace trends.

Key Responsibilities

• Conduct keyword research to identify high-impact opportunities for content creation
• Collaborate with the marketing and product teams to align content with business goals
• Write, edit, and optimize long-form blog posts, landing pages, whitepapers, email copy, and case studies
• Produce SEO-friendly web content that educates HR professionals and recruiters on hiring best practices, DEI, ATS usage, payroll, etc.
• Implement on-page SEO strategies (headings, internal linking, meta descriptions, schema, etc.)
• Monitor performance using tools like Google Analytics, Ahrefs, or SEMrush
• Update and repurpose existing content to ensure it remains current, accurate, and relevant
• Work closely with design, sales, and product teams to ensure content consistency and alignment with our brand voice
• Stay updated on trends in HRTech, SaaS marketing, and Google's algorithm changes

Requirements

• Bachelor’s Degree in Marketing, Communications, HR, or a related field
• 2+ years of experience in SEO content creation, preferably in a B2B SaaS or HRTech environment
• Strong writing, editing, and storytelling skills
• Proficient with SEO tools like Ahrefs, SEMrush, SurferSEO, or Clearscope
• Solid understanding of recruitment lifecycle, HR practices, and SaaS marketing funnels
• Familiarity with CMS platforms (e.g., WordPress, Webflow) and basic HTML is a plus
• Experience with AI content tools (e.g., Jasper, ChatGPT) is a bonus.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: michael@wemydrbrowns.com using the Job Title as the subject of the email.