Head, Casa Business Segment at Elvaridah Limited

At Elvaridah, we emphasize on the critical matters and prospects of organizations such as business growth, strategy, planning, marketing, structure, and people management across different industries. We help companies focus on the growth of their businesses while aligning costs with strategy. With our all-inclusive approach and expertise, we capture values across the boundaries of any organization. Elvaridah focuses on optimizing all the different parts of a business as a unit.

We are recruiting to fill the position below:

Job Title: Head, Casa Business Segment 

Location: Lagos
Employment Type: Full-time
Department Casa Business Segmen
Reports to: The Managing Director

Job Summary

• The Head, CASA (Current Account/Savings Account) Business Segment will lead efforts to drive low-cost deposit mobilization, digital banking adoption, and customer acquisition.
• This role involves designing strategies to expand CASA balances, onboard new customers, and increase usage of digital channels while optimizing transaction flows to enhance liquidity and profitability.

Responsibilities

• Build and lead a high-performing team to drive strategic initiatives aimed at achieving N200B in new deposits and onboarding 2 million new customers.
• Increase active CASA account ratio to 30% and drive 100% digital transaction adoption among CASA users.
• Ensure that 90% of CASA customers use at least one additional product.
• Collaborate with product, digital, and marketing teams to enhance user experience and deepen customer engagement.
• Design campaigns and partnerships to attract and retain CASA customers, particularly in underbanked and digital-first segments.
• Monitor and evaluate performance metrics regularly, adjusting strategies to maximize outcomes.
• Ensure compliance with internal policies, risk guidelines, and regulatory requirements in all CASA-related operations.

Key Performance Indicators

• CASA deposit growth and number of accounts opened.
• Percentage of active accounts and digital banking transaction adoption.
• CASA-to-product cross-sell ratio.
• Customer acquisition, retention, and engagement levels.

Requirements

• Bachelor’s Degree in Banking, Finance, Business Administration, or related field; MBA or professional certification (e.g., ICAN, ACCA) is an added advantage.
• Minimum of 8 – 10 years’ experience in retail banking or deposits mobilization, with at least 5 years in a senior or leadership role.
• Proven expertise in digital banking, customer lifecycle management, and retail strategy execution.
• Strong analytical, strategic planning, and cross-functional collaboration skills.
• Excellent communication and leadership abilities with a results-driven approach.

Application Closing Date
Not Specified.

How To Apply
Interested and qualified candidates should send their CV and cover letter to: careers@elvaridah.com using the Job Title as the subject of the mail.