Marketing and Content Specialist at Euracare Multispecialist Hospital

Euracare is a leading healthcare provider in Nigeria, committed to delivering world-class medical services with a patient-first approach.o provide world-class medical services to patients without the stress and expense of international travel. To offer corporate companies and insurers efficient healthcare solutions for their employees and customers. To make available to physicians a technologically advanced and optimized work platform.

We are recruiting to fill the position below:

Job Title: Marketing and Content Specialist

Location: Victoria Island, Lagos
Employment Type: Full-time

Job Description

• The Marketing and content specialistwill play a central role in bringing Euracare’s brand to life through integrated content, campaign execution, public relations, events, and coordination of all advertising channels.
• This role requires a proactive, organized, and creative communicator who can manage multiple stakeholders, develop compelling messaging, and ensure brand consistency across all touchpoints.

Key Responsibilities
Content Development & Messaging:

• Write high-quality, patient-friendly content for the website, social media, newsletters, brochures, blogs, doctor profiles, and internal communication.
• Develop scripts, talking points, and narratives for video content, interviews, and patient education campaigns.

Content Strategy and Calendar Management:

• Work with the marketing team to develop and execute a social media content strategy that aligns with Euracare’s brand voice and business goals.
• Plan, schedule, and manage a social media content calendar, ensuring timely and consistent delivery of content.

Community Engagement:

• Monitor and respond to comments and messages on social media platforms in a professional and empathetic manner, fostering a positive and interactive online community.

Website Content Management:

• Regularly update website content to ensure it is fresh, accurate, and optimized for search engines (SEO).

Campaign Planning & Execution:

• Support development and rollout of multi-channel campaigns in collaboration with the digital and creative teams.
• Coordinate timelines, approvals, and deliverables for campaigns.
• Track campaign results and contribute to post-campaign reviews.

Doctor & Department Coordination:

• Build strong relationships with doctors and department heads to identify marketing opportunities, patient stories (with consent), and updates.
• Schedule content interviews, coordinate input from medical teams, and manage internal approvals.

PR & Media Relations:

• Draft press releases and coordinate outreach to media outlets, including arranging interviews and providing background materials.
• Build and maintain a network of healthcare and lifestyle media contacts.
• Support crisis communication and reputation management efforts as needed.

Event Management:

• Plan and coordinate hospital-hosted events such as screenings, awareness campaigns, open days, and partner activations.
• Manage logistics, collateral, invitations, vendor coordination, and event-day execution.
• Capture feedback, document results, and support post-event reporting.

Strategic Input:

• Support quarterly marketing planning and annual campaign roadmap development.
• Conduct basic market research and competitor monitoring.
• Suggest ideas for outreach campaigns, partnerships, and community health initiatives.

Requirements

• Bachelor’s Degree in Marketing, Communications, Public Relations, or a related field.
• Experience: At least 3 years proven experience as a Content Writer, Social Media Manager, or similar role, with a strong portfolio of published work, preferably in the healthcare or a related industry.
• Healthcare Knowledge: A solid understanding of medical terminology and the ability to simplify complex health concepts for a lay audience.
• Exceptional Writing Skills: Excellent written and verbal communication skills, with a keen eye for detail, grammar, and style.
• Social Media Proficiency: In-depth knowledge of various social media platforms, their algorithms, and content best practices.
• Creativity: A creative mindset with the ability to generate fresh and innovative content ideas.
• Research Skills: Strong research abilities to gather credible information from reputable sources.
• Soft Skills: Excellent time management skills, the ability to work independently, and a collaborative spirit to work effectively within a team.
• Technical Skills: Familiarity with social media management tools and basic SEO principles is a plus.

Salary
N350,000 - N400,000 / month.

Application Closing Date
20th August, 2025.

How to Apply
Interested and qualified candidates should send their CV to: hr@euracare.com.ng using the Job Title as the subject of the mail.