Digital Marketing Specialist at HR Business Consult

HR Business Consult is a dynamic human resource and business development consulting firm dedicated to helping organizations grow through strategic people management, digital innovation, and smart business solutions. Based in Abuja, Nigeria, we support businesses of all sizes with tailored services that drive efficiency, growth, and profitability.

We are recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Abuja (FCT) 

Job Summary

• We are seeking a highly skilled and results-driven Digital Marketing Specialist to join our team in Abuja. This is a full-time role for a candidate with a minimum of 3 years hands-on experience in planning, executing, and optimizing digital marketing campaigns across various platforms.
• You will be responsible for driving online visibility, engagement, lead generation, and overall digital growth for the company.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies across multiple platforms (Google, Facebook, Instagram, LinkedIn, YouTube, etc.)
• Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) for maximum ROI.
• Execute and monitor SEO/SEM strategies to improve search engine rankings and organic traffic.
• Create, schedule, and manage content across the website, blog, email, and social media channels.
• Monitor and analyze KPIs such as traffic, engagement, conversion rates, and campaign performance.
• Use tools like Google Analytics, Search Console, and Meta Business Suite to report on marketing metrics and provide insights.
• Conduct market research and competitor analysis to identify growth opportunities.
• Collaborate with internal teams to align digital campaigns with business goals and brand messaging.
• Manage and enhance the organization’s social media presence and digital reputation.
• Stay up-to-date with the latest trends, technologies, and best practices in digital marketing.

Preferred Qualifications

• Bachelor’s Degree in Marketing, Communications, Business, or a related field.
• Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

Requirements

• Minimum of 3 years hands-on experience in a digital marketing role.
• Proven expertise in Google Ads, Facebook Ads, SEO, SEM, and email marketing.
• Proficient in using marketing tools such as Google Analytics, SEMrush, Ahrefs, Mailchimp, Hootsuite, etc.
• Strong communication and content creation skills.
• Excellent analytical and problem-solving abilities.
• Self-motivated, organized, and capable of working independently.
• Certifications in digital marketing (Google Ads, Meta Blueprint, HubSpot, etc.) are an added advantage.

Application Closing Date
31st August, 2025.

How to Apply
Interested and qualified candidates should send their CV CV, cover letter, and any relevant work samples to: hrbizconsultng@gmail.com using the job title as the subject of the mail.