Social Media Manager / Content Creator at Onetouch Graphix

At Onetouch Graphix we create strategic, visually compelling marketing collaterals that elevate brands and dive business growth.

We are recruiting to fill the position below:

Job Title: Social Media Manager / Content Creator

Location: Lagos
Employment Type: Full-time

Description

• Are you a creative powerhouse with a passion for storytelling, community building, and digital strategy? We’re looking for a dynamic Social Media Manager / Content Creator to take our brand and client presence to the next level.
• This role blends creativity with strategy, requiring someone who can craft compelling content, spark conversations, and drive conversions across multiple platforms—including a vibrant WhatsApp community.
• If you love creating scroll-stopping videos, designing content that converts, and building engaged online communities, this is your stage!

Role Overview

• The Social Media Manager plays a crucial role in our organization by developing and executing an effective social media strategy. Their responsibilities include creating engaging content, moderating online platforms, and analyzing performance metrics.
• Ultimately, the goal is to enhance brand awareness, drive traffic, and foster a positive reputation through the strategic use of social media channels.
• This is an Hybrid role of one day Onsite.

Responsibilities

• Develop and maintain detailed content calendars and plans aligned with brand goals.
• Collaborate with internal teams to ensure content supports broader marketing strategies.
• Create engaging and visually appealing content including graphics, short-form videos, reels, and stories.
• Write compelling captions and copy tailored to each platform.
• Manage daily operations of social media accounts (Instagram, Facebook, LinkedIn, TikTok, Twitter).
• Monitor engagement, respond to comments/messages, and foster community growth.
• Design and execute Meta ad campaigns focused on lead generation and conversion.
• Optimize ad performance using A/B testing, audience targeting, and analytics.
• Track analyze performance metrics (reach, engagement, conversions).
• Analyze social media metrics and insights to optimize strategy and report on campaign performance to stakeholders.
• Provide regular reports with insights and recommendations for improvement.
• Stay updated on social media trends, platform updates, and emerging content formats.
• Experiment with new ideas to keep content fresh and relevant.

Qualification

• Bachelor’s Degree in Marketing, Communications, or a related field with 2-5 years experience.
• Experience managing social media accounts across multiple platforms, with a focus on Instagram, LinkedIn, WhatsApp Community and TikTok.
• Proficiency in Canva, CapCut, Adobe Creative Suite, and Meta Ads Manager.
• Strong video editing and storytelling skills.
• Experience managing online communities, especially WhatsApp groups.
• Excellent communication and interpersonal skills.

Required Skills:

• Ability to develop and implement a cohesive social media strategy aligned with overall business goals
• Proficiency in creating engaging and high-quality content (text, image, video) tailored for various social media platforms.
• Skill in fostering and moderating online communities to build brand loyalty and customer engagement.
• Capability to analyze social media metrics and use data-driven insights to optimize strategies and demonstrate ROI.
• Experience in managing and optimizing paid social media campaigns to achieve specific objectives such as conversions and lead generation.
• Strong knowledge of popular social media platforms and their respective best practices.
• Excellent written and verbal communication skills to effectively engage with followers, collaborate across teams, and manage influencer relationships.
• Ability to think creatively, generate new ideas, and experiment with innovative social media marketing tactics.
• Basic knowledge of SEO principles and content marketing strategies to optimize social media content for search engines.
• Willingness to adapt to changes in social media trends, algorithms, and platform updates, while maintaining a proactive approach to learning.
• Experience in managing social media budgets effectively and maximizing ROI on advertising spend.

Minimum Requirement:

• Creative thinking and problem-solving skills.
• Attention to detail and commitment to accuracy.
• Adaptability to changes in social media trends and platforms.
• Ability to work independently and collaboratively in a team environment.
• Strong written and verbal communication skills.
• Project management skills to handle multiple tasks and deadlines effectively.
• Basic understanding of social media advertising and paid campaigns.
• Presentation Skills
• Team Player
• Client Relationships
• Ability to work in a fast-paced environment

Application Closing Date
25th August, 2025.

How to Apply
Interested and qualified candidates should send their CV / Portfolio to: hr.onetouchcreativestudio@gmail.com using the Job Title as the subject of the mail.