Marketing Executive - West Region at Airtel Nigeria

Airtel Nigeria (Airtel Networks Limited) is a leading telecommunications services provider in Nigeria headquartered in Lagos, the commercial nerve-centre of Nigeria. The telco ranks amongst the top four mobile service providers in terms of subscribers with a customer base of more than 39.8 million. The company's product offerings include 2G, 3G and 4G wireless services, mobile commerce and enterprise services.

We are recruiting to fill the position below:

Job Title: Marketing Executive - West Region

Job Identification: 584
Location: Lagos
Job Type: Full-time

Responsibilities
Effectively manage distribution of KYC terminals in assigned zone while also ensuring improvements in count of active terminals and productivity:

• Accountable for KYC kits which are company assets and ensuring these assets are optimized via improvement in % of active kits and daily productivity.
• Monitor and improve the KYC process in the zone with the aim of reducing Repair TAT.
• Manage and maintain the KYC kits in collaboration with the ASMs, ensuring minimal downtime, due to spares unavailability or software defects.
• Optimizing all the key performance indices, including kit productivity, activity and compliance.

Implementation of Trade Strategy:

• Delivering the trade Marketing Strategy by determining merchandising requirements in the region and ensuring availability through each channel-trade, shops, CPs, street corner, shops etc.to achieve picture of success
• Monthly Zonal Trade Marketing Execution Report to enable learning and replication of best practice across business areas.

Providing Brand Visibility:

• Responsible for trade visibility measurement and tracking across the zone.
• Drive visibility during sponsorships and events in the zones to ensure TOMA and ITR for both brand and products to drive decrement.
• Work with the Regional Marketing Manager to create and drive visibility through promotional activations in the zones.

Activations and Trade Compliance:

• Work with sales team to achieve coverage marketing and BTS site activations.
• Ensure showrooms are compliant to the shop guidelines at each point.

Effectively manage customers in assigned zone with view to reducing churn:

• Work with the product development team to design products and services suited to the immediate local environment

Reporting and Analysis:

• Responsible for preparing reports and analysis as required by the region or respective zones.
• Collate and turn raw data to insights and actions for execution on field to drive business growth.

Project management:

• Coordinate and manage projects within the zones
• Ensure project goals are delivered on time in full and accurately. Where there are deviations, escalate same to RMM or/and ZBM for resolution

Qualifications
Educational Qualifications:

• 1st Degree in Engineering, social or pure science.
• A second degree in business management or marketing will be an added advantage

Relevant Experience:

• Minimum of 3 years experience in marketing activations and channel branding from agency or FMCG industry.
• Excellent command of English language.
• Excellent organizational, communication skills, and attention to detail.
• Advanced proficiency in Microsoft Word, Excel and Power point.
• Technical Marketing skills

Application Closing Date
17th September, 2025.