Trade Marketing Officer at Dangote Industries Limited

Dangote Group is one of Nigeria’s most diversified business conglomerates with a hard – earned reputation for excellent business practices and products’ quality with its operational headquarters in the bustling metropolis of Lagos, Nigeria in West Africa.

We are recruiting to fill the position below:

Job Title: Trade Marketing Officer

Location: Ndola, Zambia

Job Description

• Undertake all activities designed to generate product awareness, brand identity in order to drive business opportunities and stimulate sales for the organization.
• Be the connection between the Sales team and Marketing - POS Management, Promotions monitoring and implementation, market insights to inform marketing content development and promotional designs;
• Execute marketing communication plans for promotions, events/sponsorship and other marketing activities/initiatives;
• Participate in the articulation of DCP’s marketing and communications strategy and programmes;
• Provide input into the development of the department’s vision, including strategic market reviews, innovation trends and competitor intelligence, etc;
• Assist in the preparation of departmental budget as the bedrock for Company’s annual Budget;
• Spearhead the planning and organisation of corporate/ social events (e.g. press conferences, media briefings etc.) for the organisation.
• Participate in the development of all marketing/ brand related communications (graphic and print materials) originating from the organisation.
• Liaise with relevant parties to ensure marketing communication materials address specific information needs of target markets as well as provide clarity on product offering.
• Provide input to all marketing communication contracts with vendors/media agencies as required and monitor their activities to ensure adherence with service level agreements ensure superior Customer & Technical Service Delivery
• Liaise with media consultants and public relations agencies and ensure accuracy and consistency in the company’s external communications.
• Interact with other sales & marketing unit heads to obtain and provide information on customers.
• Ensure adequate and positive media coverage for the organisation and act as a media Internal consultant when required;
• Stay abreast of global and local best practice as it relates to the unit’s activities to ensure innovative growth strategies
• Establish and maintain relationships with key internal and external stakeholders/ partners.
• Manage the establishment and effective running of DCP’s call centre in line with approved strategy and objectives.
• Monitor and report performance of all marketing campaigns, and assess ROI and KPIs

Requirements

• Bachelor’s degree or its equivalent in Marketing, Business Administration, Mass Communications or a related discipline.
• Full Grade Twelve School Certificate
• Relevant Professional Membership.
• Proven working experience in Branding & Marketing
• Minimum of Five (5) years relevant experience with at least two (2) years in a Sales Role.

Application Closing Date
Not Specified.