Marketing Manager at Expert Listing Limited

Expert Listing is a proptech platform transforming how Nigerians and Africans discover, and access verified real estate. It is a fast-growing real estate tech startup revolutionizing how people connect with trusted artisans and service providers across Nigeria. We connect buyers, renters, landlords and developers through a direct - access, trust-based marketplace. Our platform helps users find, hire and review qualified professionals for their property needs. Our mission is to eliminate fake listings, reduce agent spam and make verified homes easily accessible.

We are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Lagos

Role Overview

• The Marketing Manager is responsible for implementing marketing strategies that drive customer acquisition, property sales, and business growth.
• This role bridges marketing execution and growth management — ensuring that campaigns not only run effectively but also deliver measurable impact on revenue and platform adoption.
• Working closely with the Marketing Strategist, the Marketing Manager transforms strategic plans into actionable initiatives that fuel the company’s expansion within the PropTech industry.

Core Responsibilities
Lead performance and growth marketing efforts

• Track metrics such as cost per lead, conversion rate, and ROI
• Use data insights to scale what works and adjust underperforming campaigns
• Collaborate with product and sales teams to align on growth goals.

Drive customer and revenue growth:

• Develop and execute initiatives that boost sales, customer acquisition, and retention.
• Collaborate with Sales and Product teams to convert marketing leads into revenue opportunities.

Collaborate on sales enablement and conversion optimization:

• Work with Sales to create marketing assets that improve lead-to-customer conversion.
• Align messaging and campaigns with revenue objectives and sales funnel stages.
• Optimize marketing performance for business impact
• Use data insights to scale high-performing campaigns and improve ROI.
• Continuously test, measure, and refine strategies to achieve growth targets.

Manage and execute marketing campaigns:

• Implement strategies developed by the marketing strategist
• Coordinate campaign rollouts across digital and offline channels
• Ensure timely delivery and quality execution of all marketing activities.

Oversee content creation and brand communication:

• Supervise production of marketing materials (social media posts, videos, flyers, etc.)
• Maintain consistent brand tone and messaging across all platforms
• Collaborate with designers, copywriters, and external agencies.

Monitor campaign performance and optimize results:

• Track daily and weekly performance metrics
• Adjust campaigns for better engagement, lead generation, and ROI
• Provide feedback to the strategist based on execution insights.

Coordinate cross-functional collaboration:

• Work with Sales, Product, and Tech teams to align marketing efforts
• Support product launches, events, and promotional activities
• Ensure smooth flow of information and resources across teams.

Manage marketing budgets and resources:

• Allocate spending efficiently across campaigns and platforms
• Supervise vendors, freelancers, and media partners
• Ensure cost-effective use of marketing funds.

Minimum Qualifications

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field
• Minimum of 3 years experience in marketing or campaign management
• Proven experience executing digital and offline marketing campaigns
• Familiarity with real estate or PropTech industry trends
• Strong analytical skills and experience using data to inform decisions
• Excellent written and verbal communication skills
• Ability to manage multiple projects and meet deadlines in a fast-paced environment industry trends and customer behavior.

Skills / Competencies:

• Strong project and campaign management skills
• Proficiency in digital marketing tools and analytics
• Excellent communication and team coordination abilities
• Data-driven decision-making and problem-solving skills
• Budget planning and resource management expertise
• Ability to translate strategy into actionable plans
• Strong understanding of real estate and PropTech markets
• Creative thinking with attention to detail
• Vendor and stakeholder management.

Application Closing Date
17th October, 2025.

How to Apply
Interested and qualified candidates should send their Application to: recruitment@expertlisting.ng using the Job Title as the subject of the email.