Social Media Manager at TechSkill UK

TechSkill UK was founded in 2023 with one clear goal: to close the global digital skills gap by providing structured, accessible, and career-aligned tech education for everyone and empowering individuals and businesses to thrive in the digital economy. We recognized the growing need for accessible, industry-relevant training that equips people with the skills required for today’s rapidly evolving technology landscape.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Lagos 
Employment Type: Full-time

Job Summary

• We are seeking a creative, strategic, and detail-oriented Social Media Manager to oversee and manage the social media presence for TechSkill UK across various platforms.
• The ideal candidate will be responsible for content creation, community engagement, strategy development, performance analysis, and managing online events to enhance brand visibility, grow followership, and generate quality leads.
• This role requires strong collaboration with brand managers, graphic designers, and ad specialists to ensure cohesive and impactful digital campaigns.

Key Responsibilities
Content Creation & Management:

• Plan, develop, and manage all digital content across our social media platforms (Instagram, Facebook, Twitter/X, LinkedIn, TikTok, YouTube, etc.) in alignment with brand messaging and marketing goals.
• Write scripts, plan, edit and create both short-form and long-form video content. This includes appearing on camera for certain videos as part of our brand’s digital presence.
• Create and manage all forms of content: written posts, blog articles, newsletters, captions, ad copies, and copy for design creatives.
• Monitor trends and adapt content to maximize engagement and reach.

Online Community Engagement:

• Manage online community interactions, including moderating pages, responding to comments and direct messages, and fostering positive audience relationships.
• Drive engagement through active participation in conversations, trending topics, and relevant online events (webinars, Twitter Spaces, LinkedIn Live, Instagram Live, etc.).

Social Media Strategy Development:

• Develop and implement comprehensive quarterly social media strategies tailored to our brand objectives.
• Create detailed monthly content calendars to ensure consistent and strategic posting.

Socials Performance Analysis:

• Track, analyze, and report on key performance metrics (KPIs) for all social channels.
• Provide actionable insights and recommendations to optimize content performance, audience growth, and lead generation.

Online Event Management:

• Liaise with brand managers to plan, coordinate, and manage online events such as webinars, virtual conferences, and online workshops for the brand.
• Publicize events, set up event platforms, and prepare marketing materials in collaboration with the design team.
• Oversee all activities related to online events to ensure smooth execution and maximum audience engagement.

Collaboration & Brand Alignment:

• Work closely with brand managers to align content with brand messaging, voice, and marketing objectives.
• Collaborate with the graphic design team to ensure visuals meet branding standards and support content requirements.
• Partner with ad specialists to support paid campaigns and promotions, ensuring high-quality lead generation.

Lead Generation & Growth:

• Implement strategies to grow social media followers, increase engagement rates, and drive website traffic.
• Utilize social platforms to generate leads and support overall marketing objectives.

Email Marketing & Newsletter Management:

• Design and implement quarterly email marketing strategies to boost customer engagement and retention.
• Draft, curate, and manage monthly newsletters for our brand, ensuring content is engaging, relevant, and aligned with marketing goals.
• Coordinate with brand managers to ensure the accurate representation of brand messaging and timely dissemination of information.

Blog Content Management:

• Write, edit, and manage long-form content such as blog posts tailored to our brand’s target audience.
• Conduct keyword research and implement SEO best practices to improve blog visibility and organic traffic.
• Develop content calendars and ensure consistency in tone, style, and messaging for our brand,

Qualifications & Skills

• 2 - 3years of experience managing social media accounts for a brand or organisation, ideally in education, technology, or a related field.
• Demonstrated success in building engaged online communities and growing audiences.
• Strong content creation skills especially in video production, copywriting, and storytelling.
• Experience planning and promoting webinars or online events.
• Excellent organisational skills with the ability to manage multiple projects, deadlines, and stakeholders.
• Proficiency in social media tools, analytics platforms, and basic design/video editing software.

Salary
N150,000 / month.

Application Closing Date
22d October, 2025.