Sales Associate, Exhibition (Tradeshow) at Etcon Analytical and Environmental Systems and Services Limited

Etcon Analytical and Environmental Systems & Services Limited is a wholly Nigerian Company specialized in the sales, marketing, distribution, installation, startup and maintenance of various equipment in Nigeria Industries and Institutions. Our wide product selection allows us to offer various expert solutions which, when aligned with our strategy focuses on driving results, developing people, critical thinking, continual improvement & innovation, collaboration & teamwork and customer focus – guarantee the satisfaction of the needs of our clients. We see partnership as the foundation of our entire business rather than just a fancy word. This is what differentiates us. Therefore, we are committed to providing total solutions to all your demands.

We are recruiting to fill the position below:

Job Title: Sales Associate, Exhibition (Tradeshow)

Location: Ogudu, Lagos
Employment Type: Full-time

Job Description

• A Sales Associate in an exhibition setting plays a pivotal role in both customer engagement and the operational success of event spaces.
• This position uniquely blends sales expertise with a deep appreciation for exhibitions, ensuring that visitors have enriching experiences while driving revenue through sales and event promotion.

Responsibilities

• Customer Engagement & Sales.
• Prepare proposals and promotional materials for the Exhibition
• Client Relations Management
• Contribute to marketing efforts, including social media promotion and email campaigns.
• Gather and analyze customer feedback to inform future exhibitions and sales strategies.
• Selling exhibition stands and sponsorships, particularly for B2B events, with a focus on relationship-building and revenue growth
• Creative proposal development and market trend awareness remain central, alongside relationship cultivation with exhibitors and sponsors.
• Meet and exceed sales targets, whether for exhibition stands, sponsorship packages, or touring exhibitions.
• Prospect, qualify, and close new leads, including developing new accounts and nurturing existing client relationships.
• Build and maintain long-term strategic partnerships with exhibitors or sponsors.
• Manage exhibitor clients at events, including handling pre-show bookings, on-site coordination, and post-event rebooking.
• Deliver sales presentations and craft compelling proposals to effectively communicate value and close opportunities.
• Work alongside marketing teams to integrate sponsorship opportunities and maximize exposure for clients.
• Monitor market trends, conduct competitive analysis, and identify growth areas to inform sales strategies.
• Attend industry events and conferences to expand networks, gain insights, and promote the company.
• Coordinate with production or operations teams to ensure client contracts align with exhibition floor plans and logistical considerations.
• Maintain accurate records of sales activity, pipeline status, and client data using CRM systems like Salesforce.
• Offer input on exhibition design, service improvements, and product or concept development.
• Seamless coordination between marketing, production, and client management, ensuring consistency from contract to booth layout.
• Stay updated through professional development, workshops, publications, and networking.
• Exhibition Support & Inventory Management
• Maintain accurate records of inventory, including sales documentation and provenance details.
• Ensure the exhibition space is organized, clean, and visually appealing to enhance visitor experience.
• Event Coordination & External Representation
• Any other duties as may be assigned.

Requirements & Skills

• Bachelor's Degree in Marketing, Business Administration, or related fields.
• 3-5 years of experience managing trade shows or similar events.
• Strong organizational, project management, and multitasking skills.
• Excellent communication, negotiation, and interpersonal abilities.
• Proficiency in Microsoft Office Suite and event management software.
• Ability to travel occasionally and work flexible hours, including weekends.
• Proven track record of successfully managing budgets and achieving event objectives.
• If you are passionate about event management, thrive in dynamic environments, and have a proven ability to deliver outstanding trade show experiences, we encourage you to apply.

Benefits
Compensation + bonus.

Application Closing Date
15th October, 2025.

How to Apply
Interested and qualified candidates should forward their CV to: hr@etconanalytical.com using the position as the subject of the email.