Business Development and Marketing Officer at Reddington Hospital

The Reddington Multi-specialist Hospital built on nine floors provides fully comprehensive tertiary hospital solutions in most medical areas. Our journey as a healthcare provider began in March 2006 with the establishment of the Cardiac Centre, in Victoria Island, in association with the renowned Cromwell Hospital in London.

We are recruiting to fill the position below:

Job Title: Business Development and Marketing Officer

Location: Lagos

Main Responsibilities

• Promote Hospital Services: Champion the hospital’s brand and services and generate high-value leads through personal and professional networks, within the community, to corporate organisations, and to Health Maintenance Organisations (HMOs).
• Strategy: Provide leadership and strategic direction for marketing and sales strategies, processes, and standard operating procedures.
• Formulate quarterly strategies to drive revenue growth and market competitiveness.
• Identify and Acquire New Clients: Proactively source and approach potential business clients, HMOs, and other partners to grow our network and revenue streams.
• Relationship Management: Foster and maintain strong, long-term relationships with existing clients, ensuring high levels of satisfaction and loyalty.
• Contract Management: Oversee the initiation, negotiation, and renewal of contracts with clients, ensuring compliance and mutually beneficial agreements.
• Brand Ambassadorship: Act as the public face of the hospital group, representing our values and mission at events, presentations, and meetings.
• Content Oversight for Social Media: Lead the planning, creation, and management of content across all social media platforms to engage audiences and promote services.
• Proposal Documentation: Produce tailored customer proposals that address client-specific needs and expectations.
• Reporting: Deliver monthly performance reports and strategic insights to the CEO and senior management.

Qualification/Knowledge

• A University Degree in a relevant field.
• A postgraduate degree or professional certification in a related discipline. Strong knowledge and understanding of the Nigerian healthcare system. Extensive business and professional network.
• Membership of a recognized professional body in Marketing, Sales, or Communications.

Core Competencies and Skills:

• Excellent Communication: Superior verbal and written communication skills, with the ability to engage, persuade, and build trust with diverse stakeholders.
• Relationship Building: Demonstrated ability to establish and nurture professional relationships with clients, HMOs, and partners.
• Strategic Thinking: Strong analytical and problem-solving skills to identify opportunities and develop effective business growth strategies.
• Negotiation and Contract Management: Proven experience in negotiating contracts, managing renewals, and ensuring mutually beneficial outcomes.
• Digital Savvy: Experience managing or overseeing social media content, with an understanding of digital marketing best practices.
• Organisational Skills: Highly organised, able to manage multiple projects and deadlines in a fast-paced environment.
• Professionalism and Integrity: Represents the hospital group with the highest standards of ethics, professionalism, and confidentiality.

Broad Key Performance Indicators:

• Achievement of annual revenue and new business targets.
• Growth of corporate client portfolio and strategic partnerships.
• Weekly activity benchmarks: calls, proposals, and conversion rates.
• Client retention and satisfaction metrics.
• Timely and accurate reporting to senior management.
• Development and maintenance of a robust customer relationship database.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should forward their CV and Cover Letter to: hr@reddingtonhospital.com using the Job Title as the subject of the email.