At 5thWall Consulting, we are a dynamic outsourcing firm dedicated to providing end-to-end recruitment solutions for businesses across various industries. We specialize in helping organizations attract, assess, and hire top talent that aligns with their goals and culture.
The ideal candidate must have proven experience in social media management, excellent writing and design skills, and an analyAcal mindset, with a bachelor's degree/HND in MarkeAng or a related field.
Responsibilities include creating content, managing social media platforms, analyzing performance, and collaboratng with teams to achieve marketing goals.
Responsibilities
Social Media Management:
Plan, manage, and post content across all social media platforms including Instagram, Facebook, Twitter, LinkedIn, and TikTok.
Develop and implement weekly and monthly content calendars in alignment with marketing campaigns and sales targets.
Engage with online followers, respond to comments/messages, and manage brand perception across platforms.
Monitor social media trends, real estate hashtags, and competitor activities to inform content strategy.
Track and report on key engagement metrics (reach, impressions, saves, shares, comments, DMs).
Content Creation:
Create compelling, original, and brand-aligned written and visual content (captions, short videos, carousels, Reels, blog posts, flyers, etc.).
Develop storytelling-driven campaigns around real estate offerings, inspection updates, investment benefits, and customer success stories.
Collaborate with graphic designers, digital marketers, and field teams to ensure consistency and accuracy in messaging.
Brand Awareness and Lead Support:
Generate leads by creating engaging calls-to-action and driving traffic to inquiry forms or WhatsApp channels.
Ensure timely promotion of new properties, price changes, events, launches, and inspection updates.
Collaborate with the sales and admin team to get testimonials, site photos, and property videos for content use.
Reporting and Analytics:
Prepare weekly and monthly performance reports on content reach, engagement, growth, and lead generaAon.
Use insights to adjust posting times, content types, and platform priorities
Platform Innovation and Growth:
Recommend and test new content formats, platform features, or tools that enhance visibility and user interaction.
Proactively introduce trends such as real estate memes, voiceovers, market tips, and virtual walkthroughs.
Miscellaneous Duties:
Handle any additional tasks or special projects assigned by the Management.
Act as a backup in certain administrative functions when required.
Provide general support in office management to maintain an organized and professional work environment.
Requirements
Bachelor's degree/HND in MarkeAng, Communications, or related field
Proven experience in social media management: Minimum 2-3 years of experience in managing social media accounts for a company or brand.
Portfolio showcasing social media work: A portfolio demonstrating successful social media campaigns, content creation, and engagement strategies.
Ability to create engaging posts and boost engagements across all social media platforms.
Ability to write professional scripts for LinkedIn optimization
Track record of compelling contents
Key Skills:
Social media platforms: In-depth knowledge of major social media platforms (Facebook, Twitter, Instagram, LinkedIn, YouTube, etc.).