Social Media Manager at CITIspeed Holdings

CITIspeed Holdings is a leading conglomerate with diversified business interests in real estate, finance, and agriculture. With a commitment to excellence, innovation, and sustainability, CITIspeed Holdings is dedicated to driving growth and creating value across its various business sectors.

We are recruiting to fill the position below:

Job Title: Social Media Manager

Location: Ogun
Employment Type: Contract

Job Summary

• We are a vibrant and fast-growing hospitality brand committed to delivering unforgettable guest experiences through exceptional service, ambience, and innovation.
• As part of our mission to create memorable moments both online and offline, we are seeking a creative and strategic Social Media Manager who is passionate about digital storytelling, visual branding, and audience engagement.
• The Social Media Manager will be responsible for developing, implementing, and managing our social media strategy across all digital platforms.
• This role requires a blend of creativity and technical skill, from designing captivating graphics to producing compelling content that reflects our brand’s voice and values.
• You will work closely with the marketing and operations teams to elevate our online presence, grow engagement, and drive patronage across all our hospitality outlets.
• This role demands a blend of creativity, marketing insight, and strong analytical ability to translate online engagement into measurable business results.

Key Responsibilities
Content Strategy & Brand Storytelling:

• Develop and execute a social media strategy aligned with the company’s goals and brand identity.
• Create engaging, original, and visually appealing content (text, graphics, videos, reels, stories) for platforms such as Instagram, Facebook, LinkedIn, X (Twitter), TikTok, and YouTube.
• Develop digital marketing campaigns for property listings, open houses, and promotional events.
• Coordinate with the design and photography teams to produce professional property visuals and video tours.
• Conceptualize and produce original, high-quality content: videos, photos, and written posts that showcase our spaces, services, and customer experiences.
• Collaborate with the marketing team to plan monthly content calendars, campaigns, and promotions.

Community Management:

• Build and nurture strong online communities by engaging followers, responding to messages and inquiries promptly.
• Monitor trends, hashtags, and conversations relevant to the real estate and property management industry.
• Manage customer feedback and escalate issues to appropriate departments.

Advertising & Analytics:

• Plan and manage paid advertising campaigns (Facebook Ads, Instagram Ads, Google Ads, etc.) to increase reach and conversion.
• Track, analyze, and report performance metrics (engagement rates, click-throughs, impressions, conversions).
• Use insights to optimize content strategy and improve campaign ROI.
• Plan, schedule, and monitor posts using social media management tools.
• Stay updated on digital trends, hashtags, and hospitality-related content that can increase visibility and engagement.

Brand Development & Reputation Management:

• Ensure all content aligns with the company’s tone, branding, and core values.
• Maintain consistency in brand messaging across all online and offline channels.
• Collaborate with the marketing and property teams to highlight new listings, facilities, and client testimonials.

Graphics Design & Visual Branding:

• Design aesthetically appealing and consistent visual materials (flyers, menus, banners, adverts, infographics, etc.).
• Maintain brand consistency across all visuals and marketing materials.

Innovation & Market Research:

• Stay current with emerging trends in digital marketing, real estate promotion, and online engagement.
• Research competitors and propose innovative approaches to outperform them.
• Recommend new tools, platforms, or strategies for greater brand growth and online visibility.

Qualifications & Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Digital Media, or a related field.
• Minimum of 2 - 3 years of experience managing social media for a brand, preferably within real estate, hospitality, or service industries.
• Proven experience with social media management tools (e.g., Meta Business Suite, Hootsuite, Buffer, or Later).
• Strong skills in content creation, photography, video editing, and graphic design (Canva or Adobe Suite).
• Proven experience in graphics design (Canva, Adobe Photoshop, Illustrator, or similar tools).
• Understanding of SEO, paid advertising, and analytics tools (Google Analytics, Meta Insights).
• Excellent communication, storytelling, and time management skills.
• Creative, innovative thinker with a good eye for aesthetics and detail.
• Ability to work independently and collaboratively in a fast-paced environment.

Core Competencies:

• Digital Marketing Strategy
• Content Development & Scheduling
• Online Brand Management
• Social Media Analytics & Reporting
• Creativity and Trend Awareness
• Communication and Collaboration Skills.

Application Closing Date
30th November, 2025.