Marketing Manager at Applicant Recruiters Limited

Applicant Recruiters Limited is a growing business specializing in FMCG. We are committed to providing top-notch products and exceptional customer service. As part of our expansion, we are looking for an energetic and motivated individual to join our team in the capacity below:

Job Title: Marketing Manager

Location: Ikeja, Alausa - Lagos
Employment Type: Full-time (Onsite)
Industry: FMCG

About the Role

• We are looking for a strategic, innovative, and results-driven Marketing Manager to lead our marketing team and drive brand growth across key markets.
• The ideal candidate will be responsible for developing and executing marketing strategies, managing campaigns, and enhancing brand visibility to support the company’s overall business objectives.

Key Responsibilities

• Develop and implement comprehensive marketing strategies to increase brand awareness, customer engagement, and revenue growth.
• Manage end-to-end marketing campaigns across digital and traditional channels.
• Monitor and analyze market trends, competitor activities, and customer insights to inform strategy.
• Lead the marketing team and coordinate with cross-functional teams to drive integrated marketing initiatives.
• Develop budgets, monitor spending, and ensure optimal ROI on marketing activities.
• Oversee brand management, public relations, product launches, and promotional events.
• Manage digital marketing activities including SEO, content marketing, email campaigns, and social media presence.
• Track and report on performance metrics to measure campaign effectiveness and inform future strategies.
• Maintain strong relationships with media partners, agencies, and stakeholders.

Qualifications & Experience

• Bachelor’s Degree in marketing, Business Administration, Communications, or a related field (MBA or relevant certification is an advantage).
• 5–7 years of progressive experience in marketing, with at least 2 years in a managerial role in a food and beverage company.
• Proven experience in developing and executing successful marketing strategies in a food and beverage company.
• Strong understanding of digital marketing tools, analytics, and trends.
• Exceptional leadership, communication, and project management skills.
• Proficiency in marketing software and CRM tools.
• Creativity, innovation, and strong problem-solving abilities.

Key Competencies:

• Strategic thinking and business acumen
• Results-driven with strong analytical skills
• Excellent interpersonal and stakeholder management abilities
• Leadership and team development skills
• Ability to thrive in a fast-paced, dynamic environment.

What We Offer

• Competitive salary and performance-based incentives
• Career growth and leadership development opportunities
• Dynamic and collaborative work environment
• Comprehensive benefits package.

Application Closing Date
30th November, 2025.