Digital Sales Officer at Sarfix Logistics

Sarfix Logistics, a logistics company, is recruiting suitably qualified candidates to fill the position below:

Job Title: Digital Sales Officer

Location: Lagos (Hybrid)
Employment Type: Full-time

About the Role

• We’re building something dynamic and fast-evolving; spanning food-tech, logistics, and technology solutions; and we’re looking for a forward-thinking Digital Marketing Officer to help shape it.
• You’ll be responsible for optimizing how people discover, engage with, and experience our brands. This role blends creativity, strategy, and technology; ideal for someone passionate about digital innovation, growth marketing, and AI-driven solutions.

What You’ll Do

• Design and implement digital marketing strategies that drive visibility, engagement, and conversion across our food-tech, logistics, and tech brands.
• Develop and optimize all marketing channels (Google Ads, Meta Ads, LinkedIn Lead Generation, YouTube, Email Marketing, Blogs, etc.) to align with brand goals.
• Manage SEO, SEM, and App Optimization to enhance discoverability and performance.
• Optimize lead generation and data storage processes using Google Sheets, Excel, cloud storage, Google Drive, or other efficient platforms.
• Create and deploy AI-driven marketing tools and agents to automate and improve campaign efficiency.
• Develop marketing content and campaigns that authentically reflect the brand voice.
• Analyze and interpret campaign data to improve ROI and support data-driven decision-making.
• Collaborate cross-functionally with teams across operations, product, and design for seamless campaign execution.
• Stay current with emerging trends in digital marketing, generative AI, and automation tools.

Requirements and Qualifications

• Bachelor’s Degree in Marketing, Communications, or a related field.
• Minimum of 4 years’ practical experience in digital marketing, preferably within food-tech, logistics, or e-commerce.
• Strong knowledge of SEO, SEM, App Optimization, and all major marketing channels (Google Ads, Meta Ads, LinkedIn Lead Generation, YouTube, Email Marketing, and Blogs).
• Experience using or willingness to learn generative AI tools for marketing optimization.
• Proficiency with Google Analytics, CRM tools (HubSpot or equivalent), and campaign management platforms.
• Strong analytical, storytelling, and communication skills.
• A self-starter with a proactive mindset, eager to learn and adapt to evolving marketing technologies.
• Willingness to grow through on-the-job training where required.

Application Closing Date
Not Specified.