Head of B2B Partnership and Distribution at a Fast-growing, Women-led Nigerian Skincare Brand - Biz Afric Solutions

Biz Afric Solutions - Our Client is a fast-growing, women-led Nigerian skincare brand crafting high-quality, natural products from locally sourced ingredients.

They are recruiting to fill the position below:

Job Title: Head of B2B Partnership and Distribution

Location: Abuja / Lagos / Hybrid (Remote & Field-based)
Employment Type: Full-time

Job Overview

• We are scaling distribution across Nigeria and into new cities and we need a senior B2B commercial lead to build channels, manage distributor relationships, and drive revenue.
• We are seeking a passionate sales and business development strategist who is passionate about natural skincare who will leadbusiness growth, whowill own our B2B growth: sourcing and onboarding retail partners and distributors, managing key accounts, co-creating trade marketing programs, and ensuring consistent distribution and sell-through.
• This is a senior, hands-on role for someone who can both strategize and execute.

Key Responsibilties

• Own new business for retail, wholesale, hospitality, and institutional channels (spas, beauty stores, pharmacies, hotels, corporate gifting).
• Source, onboard, and manage distributors, stockists and regional wholesalers; negotiate commercial terms and SLAs.
• Build and maintain long-term, trust-based relationships with key accounts and channel partners.
• Develop and execute territory go-to-market plans and channel-specific sales strategies.
• Work with marketing to create trade/promotional kits, POP displays, training for retail staff, and joint promotions.
• Represent Kanda at trade shows, buyer meetings and B2B events.
• Train and enable distributor teams and retail staff on product benefits, merchandising and conversion techniques.
• Track performance (sell-in, sell-through, returns, stock levels) and produce regular pipeline and performance reports.
• Identify opportunities for channel expansion (e.g., pharmacies, supermarket chains, corporate partnerships) and new revenue streams (private label, subscription, exports).
• Ensure customer service and logistics handoffs operate smoothly with fulfilment partners.

What Success Looks Like (KPIS)

• 5-10 new stockist /10-15 new distribution points in first 6 months.
• Achieve monthly/quarterly sales targets.
• Maintain 70% sell-through rate within 60 days.
• Achieve at least one reorder per quarter per active distributor.
• Establish presence in Lagos, Abuja, Kano, and Port Harcourt within 6-9 months.

Required Experience & Profile

• We are seeking a candidate with a strong demonstrable background — the more relevant and senior the experience, the better.
• 5+ years in B2B sales, distribution management, channel development or trade marketing —3+ years in a managerial or senior-exec capacity.
• Proven track record inmanaging distributors/stockists, negotiating commercial terms, and scaling channels in Nigeria (experience across two or more regions or cities preferred).
• Experience inbeauty/skincare, personal care, FMCG, or retaildistribution, with knowledge of retail buying cycles and merchandising.
• Demonstrated ability to build pipelines, close commercial agreements and meet/exceed sales targets.
• Hands-on familiarity with distributor KPIs, order management, and basic P&L commercial logic.
• Strong network of retail/ distributor contacts in Nigeria — pharmacies, beauty chains, concept stores, hospitality procurement or FMCG distributors is a plus.
• Excellent negotiation, presentation and people-management skills.
• Comfortable with field travel and store-level activations.

Nice to have:

• Experience running trade marketing campaigns, POS programs or retailer staff training.
• Exposure to export channels or cross-border distribution in West Africa.
• CRM / distribution management system experience (e.g., Zoho, HubSpot, TradeGecko, or similar).
• Experience managing a sales team or distributor network of 3+ field reps.
• Formal qualification in business, marketing, or related field.

Personal Attributes & Competencies:

• Strategic thinker who can also be hands-on in execution.
• Data-driven: uses numbers to inform channel strategy and decisions.
• Entrepreneurial, resourceful and resilient.
• Collaborative — works well with marketing, ops and fulfilment teams.
• Strong interpersonal and training skills for partner enablement.

Reporting & Team:

• Reports to: CEO / Founder.
• Will work closely with Marketing, Fulfilment & Customer Support; potential to grow direct reports as channels expand.

What We Offer

• N250,000 base + competitive commission (uncapped).
• Flexible hybrid/remote working with field-based responsibilities.
• Career growth in a fast-scaling, women-led, sustainability-focused brand.
• Resources, training and support to succeed.

Application Closing Date
31st December, 2025.