Digital Marketing Specialist at Basiqat Charity Foundation - Remote

Basiqat Charity Foundation is a nonprofit organization dedicated to improving the quality of life for vulnerable communities across Nigeria through education, healthcare support, economic empowerment, and sustainable development programs. We work with partners and volunteers to create long-lasting impact and meaningful change.

We are recruiting to fill the position below:

Job Title: Digital Marketing Specialist

Location: Kano (Remote)
Employment Type: Full-time

Job Description

• We are seeking a talented and experienced Digital Marketing Specialist to manage and optimize our paid advertising campaigns across multiple platforms.
• The ideal candidate will have strong skills in performance marketing, social media ads, and creative content design.

Key Responsibilities

• Plan, create, and manage paid advertising campaigns on:
  • Google Ads
  • Facebook & Instagram Ads
  • Twitter Ads
  • TikTok Ads
• Monitor and optimize campaign performance to achieve the best ROI.
• Create engaging ad creatives (static images, short videos, banners).
• Develop marketing strategies to increase brand awareness and conversions.
• Prepare weekly and monthly performance reports.
• Collaborate with the content and media team to ensure consistent branding.

Requirements

• Proven experience in running paid ads on multiple platforms.
• Strong understanding of targeting, retargeting, keyword research, and analytics.
• Ability to create professional designs using tools such as Canva, Photoshop, or similar.
• Knowledge of online marketing tools and analytics platforms.
• Creativity, attention to detail, and ability to work independently.
• Experience in nonprofit sector is a plus (not required).

Work Arrangement:

• This position can be remote or on-site, depending on the candidate’s preference.
• We welcome applicants who wish to work from home or join us physically at our Kano office.

Application Closing Date
31st January, 2026.