Product Marketer (nVault Manager) at Neptune Microfinance Bank

Neptune is on a mission to empower people through financial intermediation in Nigeria and Africa. We are poised to meet your business and personal financial needs.

We are recruiting to fill the position below:

Job Title: Product Marketer (nVault Manager)

Location: Lagos
Job type: Full-time

Job Description

• The Product Marketer (nVault Manager) leads the growth, performance, and continuous evolution of the bank’s mobile banking app.
• The role blends digital banking, product management, growth marketing, analytics, and partnerships.
• The Manager oversees the product lifecycle—app store performance, feature rollouts, user acquisition, engagement, and monetization—acting as the link between the product, customers, and the market.

Key Responsibilities

• Lead nVault product strategy and roadmap, ensuring a secure, seamless, user-centric mobile banking experience.
• Translate features into clear value propositions and refine positioning using data, insights, and competitive analysis.
• Monitor and optimize app performance (downloads, ratings, reviews, retention, churn, active usage) and manage feedback, bugs, and enhancements.
• Drive growth and user acquisition through digital campaigns, influencers, referral programs, and app-store optimization.
• Improve user funnels—onboarding, activation, engagement—and train branch/field teams to support adoption.
• Lead Go-To-Market execution for new features, including launch plans, communication assets, and cross-functional coordination.
• Conduct customer and market research to identify opportunities, inform product decisions, and represent user needs.
• Build and manage strategic partnerships (fintechs, telcos, NGOs, enterprises), run joint campaigns, and track partnership ROI.
• Collaborate with Engineering, IT, Compliance, Risk, and Customer Service to ensure app stability, regulatory compliance, and superior user experience.
• Maintain performance dashboards and present insights, KPIs, and recommendations to senior leadership.

Qualifications

• Bachelor’s Degree in Business, IT, Marketing, or related field.
• 3 – 5+ years in digital banking, fintech, product management, or app growth.
• Proven experience driving mobile app adoption and engagement.

Skills & Competencies:

• Strong understanding of digital banking and mobile app ecosystems.
• Proficient with analytics
• Strong communication, storytelling, and product positioning skills.
• Hands-on digital marketing and growth experience.
• Strong partnership and execution capabilities.
• Creative, data-driven, and comfortable in fast-paced environments.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should forward their CV to: recruitmentnmfb@gmail.com using the Job Title as the subject of the email.