Digital Marketing Executive at Rome Business School Nigeria

Rome Business School Nigeria is a premier managerial training and research institution committed to delivering world-class education that blends international standards with local relevance. Our mission is to bridge the gap between academic theory and industry practice through market-oriented, ethical, and human-centered programs designed for professionals, entrepreneurs, and executives.

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Ikeja, Lagos
Employment Type: Full-time

Job Overview

• We’re seeking a Digital Marketing Executive to optimize campaigns, generate qualified leads, and strengthen our institution’s digital presence.

Key Responsibilities

• Drive student recruitment and enrollment growth through effective digital marketing initiatives across major online platforms
• Monitor and evaluate campaign performance to ensure optimal reach, engagement, and conversion outcomes
• Maintain a strong, user-friendly institutional digital presence that supports academic information delivery and brand credibility
• Ensure digital messaging and promotional materials are aligned with institutional objectives and intake timelines
• Deliver periodic performance insights to support strategic decision-making and continuous improvement
• Support institutional visibility through market awareness and competitive landscape assessments
• Maintain consistency and accuracy in institutional marketing materials across digital and print channels
• Support institutional events, outreach programs, and engagement activities to enhance brand presence
• Work collaboratively with internal teams to strengthen student experience, communication effectiveness, and institutional reputation

Requirements

• BSc, HND, or OND in Marketing or a related field
• Minimum of 3 years’ experience in digital marketing, preferably within the education sector
• Strong Excel skills and experience using CRM systems (e.g., Zoho) for student lead tracking
• Hands-on experience with SEM, Facebook, Instagram, LinkedIn, and social media management
• Knowledge of email marketing
• Familiarity with marketing research tools such as SEMrush
• Strong communication skills with an understanding of communication philosophy
• Relevant marketing certifications are an added advantage.

What We Offer?

• Exposure to multi-channel digital marketing and data-driven decision-making within the education sector
• Continuous learning through hands-on campaign optimization, analytics, and market research
• An inclusive workplace that values ideas, innovation, and continuous improvement
• Opportunity to build a strong portfolio of education-focused digital marketing achievements
• Competitive salary aligned with experience and qualifications
• Structured work environment with access to necessary tools and resources.

Application Closing Date
6th January, 2026.

How to Apply
Interested and qualified candidates should send their updated CV and Application to: HR@romebusinessschool.ng using "Digital Marketing Executive " as the subject of the mail.