Area Sales Manager at DAG Industries Nigeria Limited (12 Openings)

DAG Industries Nigeria Limited - We provide the most popular range of Bajaj motorcycles, Bajaj tricycles, Bajaj genuine spares, MRF tyres, DAG lubricants and unfaltering after sales service. Backed by its untiring team of professional and trained technicians, authorized service stations and its own service center, DAG has been instrumental in developing Nigeria through building infrastructure and creating jobs thereby providing a livelihood for the common people in Nigeria. We at DAG are committed to provide genuine spare parts, accessories, and a never failing support to its customers and business associates.

We are recruiting to fill the position below:

Job Title: Area Sales Manager (3-Wheeler)

Locations: Akwa Ibom, Bauchi, Borno, Edo, Ekiti, Kaduna, Kano, Kebbi, Ondo, Sokoto, Taraba, and Yobe
Employment Type: Full-time

Job Summary

• The Area Sales Manager (3-Wheeler) is responsible for driving sales growth, expanding market share, and managing dealer networks within the assigned territory.
• The role focuses on achieving volume targets, strengthening channel partnerships, and executing sales strategies for 3-wheeler vehicles in line with company objectives.

Key Responsibilities

• Develop and execute area sales plans to achieve monthly and annual 3-wheeler sales targets.
• Manage, appoint, and support dealers and sub-dealers within the assigned region.
• Monitor market trends, competitor activities, pricing, and customer preferences.
• Ensure effective product availability, visibility, and branding across dealerships.
• Conduct regular dealer visits to review performance, stock levels, and collections.
• Drive retail sales through local promotions, road shows, demos, and customer engagement activities.
• Coordinate with finance partners to support vehicle financing and credit sales.
• Ensure timely collection of payments and adherence to company credit policies.
• Prepare and submit sales reports, forecasts, and market intelligence to management.
• Train dealer sales staff on product features, pricing, and sales techniques.
• Resolve customer and dealer issues to ensure high satisfaction and retention.

Requirements & Qualifications

• Bachelor’s degree or equivalent qualification in Business, Marketing, or a related field.
• 3–6 years of sales experience, with proven experience in 3-wheeler sales (automobile or commercial vehicles).
• Strong understanding of the 3-wheeler market, dealer operations, and financing models.
• Excellent negotiation, communication, and relationship-management skills.
• Ability to work independently and travel extensively within the assigned territory.
• Proficiency in MS Excel, CRM tools, and sales reporting.

Key Skills & Competencies:

• Territory and dealer management
• Channel sales & distribution
• Market development & penetration
• Target-driven mindset
• Strong analytical and reporting skills
• Customer-focused approach

Preferred Attributes:

• Existing dealer or transport operator network in the region
• Experience handling rural and semi-urban markets
• Knowledge of after-sales support and spare parts sales is an added advantage.

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should send their CV to: Kingsley.o@bajajnigeria.com using the Job Title and preferred location as the subject of the mail.