Product Marketing & Sales Manager at Deloxe HR

Deloxe is a forward-thinking human resources consulting firm dedicated to optimizing workforce potential and driving organizational success. We deliver innovative HR solutions that empower businesses, enhance employee experiences, and foster sustainable growth. At Deloxe, we are committed to transforming workplaces through strategic HR management and cutting-edge solutions that maximize efficiency and impact.

We are recruiting to fill the position below:

Job Title: Product Marketing & Sales Manager 

Location: Lagos
Employment Type: Full-time

Description

• The Product Marketing & Sales Manager will be responsible for developing and executing end-to-end product marketing and sales strategies fordigital products. such asLive streaming & virtual event platform, devotional app
• This role focuses on driving user acquisition, revenue growth, adoption, and long-term customer satisfaction while aligning closely with digital product development and organizational goals.

Key Responsibilities

• Develop and execute product marketing strategies for the launch, growth, and continuous improvement of digital products.
• Define and communicate clear digital product positioning, messaging, and value propositions for target audiences.
• Plan and manage digital marketing campaigns to drive online awareness, user acquisition, subscriptions, engagement, and retention.
• Lead digital sales strategies focused on revenue growth, conversion optimization, and market penetration.
• Set digital sales targets, track KPIs (downloads, subscriptions, conversions, retention), and report performance outcomes.
• Identify new digital sales opportunities, partnerships, and online distribution channels.
• Collaborate with product, technology, and customer support teams to align marketing efforts with product features and user experience.
• Provide data-driven market and customer insights to support digital product enhancements and go-to-market initiatives.
• Analyze user behavior and campaign performance to optimize funnels, conversion rates, engagement, and customer lifetime value.
• Build strong digital customer relationships and engagement initiatives that drive loyalty and long-term adoption.

Requirements

• Bachelor’s Degree in Business, Marketing, Sales, or a related field; an MBA is an added advantage
• Proven experience in digital product marketing and sales management
• Experience working with mobile applications, digital platforms, or subscription-based products, such as a Live streaming & virtual event platform, or a devotional app.

Essential Skills & Competencies:

• Strong expertise in digital product marketing and sales, particularly for digital or mobile products such as a Live streaming & virtual event platform, a devotional app
• Solid market research, data analysis, and performance tracking skills.
• Experience in leadership roles within faith-based, nonprofit, or values-driven organisations.

Application Closing Date
Not Specified.