Digital Marketing Manager at Pedini Nigeria Limited

Pedini Nigeria Limited is the major distributor of Bosch home appliances in Nigeria, with offices in Lagos and Abuja. Our home appliances are renowned for their quality, reliability and performance which derives from our inherent unflagging commitment and painstaking thoroughness which every unit is made. As you would expect from German engineering, there are no gimmicks or frills with our products – just pure, clean lines and beautiful, functional simplicity that will enhance any kitchen.

We are recruiting to fill the position below:

Job Title: Digital Marketing Manager

Location: Victoria Island, Lagos
Employment Type: Full-time

Responsibilities

• Plan and execute digital marketing campaigns, working closely with internal stakeholders and outside agencies to meet business objectives.
• Identify and implement website best practices that drive a best-in-class customer experience to improve marketing effectiveness, maximize conversion rates and grow the digital channel.
• Manage all brand communications through digital channels, setting up, selling and executing a vision, from delivering standalone projects to integrated campaigns, developing brand presence and tracking online activity.
• Develop, execute and deliver the company's digital/online marketing strategy, plan and budget to include online, new media, web, e-commerce and SEO to drive the business forward through key marketing channels.
• Manage online branding, communications and campaigns through the client’s website, email marketing, building the online community, attracting new customers, search engine optimization, and search marketing.
• Explore new developments in the digital landscape to find ways to more effectively deliver the communication and business objectives.
• Manage all company communications to drive leads and ensure through gap analysis, appropriate support to correct performance within cost-effective targets.
• Ensure smooth running and completion of projects across site builds, online advertising, social media, maximizing online sales opportunities and search marketing.
• Plan and manage SEO, SEM (PPC) and social marketing activities with focus on the 4 major platforms Google, Facebook, YouTube and Bing.
• Responsible for displaying content (banners) and campaigns.

Key Qualifications

• Must have at least 10 years of relevant experience working in digital marketing/digital analytics and with a multinational organization.
• Exposure to all core areas of digital marketing like marketing analytics, social media analytics, SEO/SEM, email marketing etc.
• A strong understanding of search and social media marketing platforms will be preferred.
• Performance-driven and has the maturity to meet targets
• Strong people skills are a must
• Excellent written and verbal communication skills in English.

Salary
N300,000 - N350,000 per month. 

Application Closing Date
15th February, 2026.