Creative Strategist / Content Marketer (Social Media Content & Ad Creatives) at a Reputable E-commerce Company

We are a reputable e-commerce company committed to providing our customers with reliable and effective solutions for maintaining optimal health and wellness. We believe in the power of nature and the benefits of natural remedies, and we strive to educate and empower our customers to make informed decisions about their health and well-being.

We are recruiting to fill the position below:

Job Title: Creative Strategist / Content Marketer (Social Media Content & Ad Creatives)

Location:  Nigeria
Employment Type: Full-time

Description

• You will be responsible for creative strategy, content planning, copywriting, posting, and creative direction, while the CEO handles media buying and scaling across Meta, Google, TikTok, and YouTube
• This is not a vibes or aesthetics role.
• This is a conversion-first, performance-driven role.

Primary Goal of the Role

• To increase trust, checkout confidence, and payment-before-delivery conversions by consistently producing high-performing creatives and copy that can be used both organically and for ads.

Your work must directly support:

• Website checkout conversions
• Payment-before-delivery adoption
• WhatsApp closing confidence
• Ad scalability

Responsibilities

• Own creative strategy across all platforms
• Research competitors weekly usingMeta Ads Library, TikTok & Instagram Reels.
• Develophooks, angles, and content themes based on buyer psychology
• Createpayment-before-delivery first creatives (trust, reassurance, process transparency)
• Writehigh-converting copy: Hooks, Primary texts, Captions, Soft objection-handling copy
• Plan and manageweekly and monthly content calendars
• Determine what content is: TOF, MOF, BOF
• Brief graphic designer/video editor clearly
• Upload content and manage posting schedules
• Identifyhigh-performing creatives for ad testing
• Supply ad-ready creatives weekly to the Media Buyer

Qualifications

• Proven experience creating conversion-focused content for Nigerian audiences
• Strongcopywriting skills (hooks, persuasion, objection handling)
• Deep understanding ofpayment-before-delivery objections in Nigeria
• Must understandhooks, angles, and creative strategy, not just posting
• Ability to useMeta Ads Library confidently for research and inspiration
• Ability to explainwhy a creative will convert
• Familiar with TOF / MOF / BOF content structuring
• Comfortable working with performance expectations, not vanity metrics.

Salary
N150,000 - N200,000 per month.

Application Closing Date
28th February, 2026.