LATC is a proprietary investment firm committed to delivering strategic, high - quality services across multiple sectors such as Agriculture, Marine Logistics, Retail Franchising and Real Estate. Our mission is to create lasting impact in the communities where w e operate by building socially responsible businesses that are partners of choice in their industries.
LATC has secured a strategic retail partnership to represent a premium consumer electronics brand in Nigeria. As part of this partnership, LATC will establish flagship physical and online stores that serve as the definitive expression of the brand in the Nigerian market, offering authentic products and the brand's signature customer experience.
The Commercial Performance Manager is the data strategy and business intelligence leader, responsible for building an organization -wide capability to make data -driven decisions that optimize commercial performance across all functions.
Th is role is the organization's intelligence engine — where data capability determines whether we operate on instinct or insight, and whether we react to problems or anticipate them.
Roles and Responsibilities
Data Strategy & Infrastructure (Foundation Building):
Develop and execute an enterprise data strategy aligned with business objectives and growth plans, defining an integrated data architecture across POS, e - commerce, inventory, finance, and customer systems.
Establish and enforce data governance frameworks to ensure data quality, consistency, security, and compliance with data protection regulations (NDPR) and brand principal requirements.
Identify, implement, and manage analytics platforms and tools that enable self -service insights and data-driven decision -making across all functions.
Build and sustain data literacy across the organization through training, change management, and adoption of best data practices.
Business Intelligence & Reporting (Insight Delivery):
Build and maintain executive dashboards that provide real -time visibility into key business metrics, supported by standardized reporting cadences (daily, weekly, and monthly) across all functions.
Create and manage KPI frameworks that align functional performance metrics with overall business objectives and strategic priorities.
Deliver ad -hoc analyses and deep dives to support strategic decision -making, performance improvement, and problem -solving.
Translate complex data into clear, actionable insights for non -technical stakeholders, while benchmarking performance against industry standards and brand principal expectations.
Drive sales performance analytics, including conversion analysis, basket analysis, and customer segmentation, to inform commercial decision-making.
Develop demand forecasting models to improve inventory planning, reduce stockouts, and enhance supply chain efficiency.
Analyze customer lifetime value and acquisition costs to optimize marketing investment and growth strategies.
Identify operational inefficiencies through process mining and performance analysis, while supporting pricing and promotion optimization with elasticity analysis, scenario modeling, and ROI -based business cases for strategic initiatives.
Team Leadership & Capability Building (Organizational Excellence):
Build and lead a high -performing Commercial Performance team across BI, data science, and solutions, ensuring timely, accurate, and actionable outputs that drive business decisions.
Develop career pathways, skills development programs, and growth opportunities for analytics professionals within the team.
Foster collaborative relationships with all functions as internal consulting partners and champion a data-driven culture through advocacy, quick wins, and visible impact.
Manage vendor relationships for analytics tools, platforms, and external expertise to support team capabilities and business objectives.
Reporting Relationships
Internal Interfaces
Reports to:
Chief Executive Officer (CEO)
Direct Reports:
Business Intelligence Analyst
Data Scientist
Process & Operations Analyst
Product Manager
Solutions Manager
Other Internal Relationships:
Finance
IT
Marketing & Branding
External Interfaces:
Technology Vendors
Analytics Platform Providers
Brand Principal Data Teams
External Consultants
Requirements
Educational Qualification:
Bachelor’s or Master’s degree in Business Analytics/Data Science, Statistics/Mathematics, Computer Science/Information Systems, Economics/Finance, Engineering, or other quantitative disciplines.
Professional certifications in data analytics certifications (Google, Microsoft, AWS), BI platform certifications (Power BI, Tableau), project management certifications (PMP, Agile), and Six Sigma or other process improvement certifications.
Experience (What You Have Done):
8-12+ years in analytics, business intelligence, or commercial performance roles
Experience in retail analytics or commercial performance, management consulting with an analytics focus, e- commerce or omni - channel retail, or consumer goods organizations with strong data capabilities.
Proven track record of building analytics functions or teams from scratch, delivering insights that drive measurable business impact, implementing BI platforms and data infrastructure, and leading cross-functional analytics initiatives.
Knowledge (What You Must Know):
Business intelligence and analytics methodologies
Data architecture, integration, and governance
Retail metrics and commercial performance drivers
Statistical analysis and predictive modeling concepts
Analytics platforms and visualization tools (Power BI, Tableau, etc.)
Skills (What You Must Be Able to Do):
Strategic Thinking: Translate business objectives into data strategy and analytics roadmap
Stakeholder Management: Partner with senior leaders to understand needs and deliver insights
Team Leadership: Build and develop high -performing analytics teams
Communication: Present complex analysis in clear, actionable terms for non-technical audiences
Technical Fluency: Engage credibly with data engineers, scientists, and platform vendors
Abilities (How You Think & Operate):
Ability to bridge business and technical domains — speaks both languages fluently
Strong commercial instinct — focuses analytics on revenue and profit impact
Change leadership — drives adoption of data -driven practices across resistant functions
Pragmatic problem -solver — delivers value quickly while building long -term capability
Intellectually curious — constantly looking for new insights and better approaches