Marketing Manager at Domeo Resources International (DRI)

Domeo Resources International (DRI) is a prolific organisation which proffers HR and Management Consultancy solutions premised on excellence and innovation. DRI analyses various organisational problems, develops improvement plans, deploys those plans and monitors the plans to ensure improved organisational performance.

We are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Ozubulu, Anambra
Employment Type: Full-time

Main Function

• The Marketing Manager is responsible for developing and executing strategic marketing initiatives to drive brand awareness, customer acquisition, revenue growth, and market expansion.
• The role oversees branding, advertising, digital marketing, promotions, and market research activities to ensure alignment with business objectives.
• The ideal candidate must be creative, analytical, results-driven, and experienced in managing integrated marketing campaigns across multiple channels.

Role Responsibilities
Marketing Strategy and Planning:

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Conduct market research to identify trends, customer needs, and competitive positioning.
• Develop annual marketing plans, budgets, and performance targets.
• Monitor market dynamics and adjust strategies accordingly.

Brand Management:

• Build and maintain a strong and consistent brand identity.
• Ensure all marketing materials and communications reflect brand standards.
• Oversee brand positioning across all business units.

Campaign Development and Execution:

• Plan and execute advertising, promotional, and digital marketing campaigns.
• Coordinate online and offline marketing initiatives including social media, print, events, and partnerships.
• Track campaign performance and optimize based on measurable outcomes.

Digital Marketing and Online Presence:

• Oversee website management and social media strategy.
• Monitor digital engagement, SEO, online reputation, and paid advertising performance.
• Develop content strategies to drive engagement and conversions.

Sales Support and Revenue Growth:

• Collaborate with sales and operations teams to drive customer acquisition.
• Develop promotional strategies to increase occupancy, foot traffic, or product sales.
• Identify new business opportunities and partnership initiatives.

Market Research and Analytics:

• Conduct competitor analysis and market intelligence assessments.
• Analyze customer data and marketing metrics to improve performance.
• Prepare marketing performance reports for management review.

Budget Management:

• Manage marketing budgets and ensure cost-effective use of resources.
• Track marketing ROI and recommend adjustments where necessary.

Team Leadership and Vendor Management:

• Supervise marketing staff, designers, and external agencies.
• Coordinate with media agencies, printers, and digital partners.
• Ensure timely delivery of marketing projects and campaigns.

Experience / Qualification

• Bachelor’s Degree or HND in Marketing, Business Administration, Communications, or related discipline.
• 6 - 10 years experience in marketing, with at least 3 years in a managerial role.
• Experience in hospitality, retail, FMCG, or multi-business environments is an advantage.
• Professional marketing certifications (e.g. CIM, Digital Marketing certifications) are an added advantage.

Competencies / Skills:

• Strong strategic thinking and planning skills.
• Excellent communication and branding abilities.
• Digital marketing expertise (social media, SEO, paid ads, analytics).
• Strong analytical and performance measurement skills.
• Budgeting and financial management awareness.
• Leadership and team management skills.
• Creativity and innovation.
• Behavioural Qualities / Other Competences.
• Results-oriented and proactive.
• High level of professionalism and integrity.
• Strong negotiation and relationship-building skills.
• Adaptable to changing market conditions.
• Ability to work under pressure and meet deadlines.
• Strong organizational and multitasking abilities.

Application Closing Date
5th March, 2026.

How to Apply
Interested and qualified candidates should send their CV and cover letters to: recruitment@domeoresources.org using "Marketing Manager – Ozobulu" as the subject of the email.

Note: Only shortlisted candidates will be contacted.