Senior Marketing Manager at Fast Hire Agency

Fast Hire Agency, an IT firm, is recruiting to fill the position below:

Job Title: Senior Marketing Manager

Location: Yaba, Lagos 
Employment Type: Full-time

Position Overview

• The Senior Marketing Manager will be responsible for developing the marketing, advertising, and branding strategy for the organization, as well as overseeing customer outreach initiatives.
• The role will oversee all marketing functions across multiple product lines and drive customer acquisition strategies.
• The Senior Marketing Manager will directly manage or oversee PR, social media planning, and execution while ensuring consistency in brand messaging and identity.
• The role will also oversee external communications and monitor market trends to inform product positioning and development.
• The successful candidate should have a strong understanding of branding as well asAbove-the-Line (ATL)andBelow-the-Line (BTL)marketing strategies.
• The role requires the ability to lead a team of content writers, designers, marketing strategists, and social media managers to deliver coordinated campaigns that build brand awareness and strengthen brand trust.

Responsibilities

• Collaborate with business teams to uncover insights and develop marketing and branding strategies for new and existing products.
• Oversee and grow the marketing department while identifying revenue opportunities within the existing client base.
• Identify short-term and long-term scheduling, budget, and resource requirements, including the development and management of the annual marketing budget.
• Monitor marketing key performance indicators (KPIs) and utilize tracking tools to provide market research, forecasts, competitive analyses, campaign results, and consumer insights.
• Lead the development of marketing plans by working closely with management, creative teams, content teams, and distribution partners to implement effective marketing strategies.
• Collaborate with cross-functional teams to execute campaigns across multiple marketing channels.
• Initiate and manage strategic marketing partnerships to drive influencer and partner-led growth.
• Lead the strategic and tactical execution of marketing campaigns, including test/control segmentation, campaign implementation, tracking, analysis, and reporting.
• Manage the development and execution of marketing plans, strategies, and promotional programs to support customer acquisition.
• Lead campaign brainstorming sessions, guide creative direction for advertising concepts, and negotiate with marketing vendors.

Requirements

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Minimum of7 years’ experience developing and implementing effective marketing strategies.
• Experience working withintechnology-driven organizations or marketing technical products/services.
• Practical knowledge ofkeyword research, Search Engine Optimization (SEO), Search Engine Marketing (SEM), and App Store Optimization (ASO).
• Experience managingPay-Per-Click (PPC) campaignsacross platforms such as Google, YouTube, LinkedIn, Facebook, Instagram, and other digital advertising networks.
• Experience developing marketing strategies tailored to theNigerian and African markets.
• Strong proficiency inPowerPoint and Excelfor reporting, presentations, and communication.
• Proven track record of creating and executingsuccessful marketing campaigns.
• Strong leadership, communication, and decision-making skills.
• Experience indigital and print marketing.
• Knowledge ofAbove-the-Line (ATL) and Below-the-Line (BTL) marketing strategies.
• Proven ability toplan and manage marketing budgets effectively.
• Established network ofmedia and PR contacts.
• Strong written and verbal communication skills.

Salary
N850,000 monthly.

Application Closing Date
9th March, 2026.

Method of Application
Interested and qualified candidates should send their CV and portfolio to: Fasthireagency@gmail.com using the job title as the subject of the email.