Community & Marketing Lead at Worknigeria

Worknigeria was established with a Singular Vision. To help the vast Nigerian workforce find meaningful jobs. We are also on a mission to upskill them in the best ways possible and help them grow with and within their careers.

We are recruiting to fill the position below:

Job Title: Community & Marketing Lead

Location: Ikeja, Lagos
Employment Type: Full-time

Job Summary

• Developing and leading the brand and community management strategy, with the goal of building a vibrant community, driving engagement, and amplifying its public presence.
• Overseeing high-impact marketing campaigns, curating digital content direction, and fostering meaningful relationships across media and communications channels.
• The role ensures consistent messaging, strong audience connection, and strategic growth which aligns with the mission of the company.

Key Responsibilities
Strategy & Brand Direction:

• Develop and lead a multi-channel marketing and communications strategy aligned with organizational goals
• Define messaging architecture, content themes, and tone across platforms
• Lead audience segmentation and growth strategies across Africa and the diaspora
• Design comprehensive marketing strategies to amplify success stories, partnerships, and community wins

Campaign Oversight & Content Leadership:

• Guide the creation of key campaigns—ticket sales, donor campaigns, founder spotlights, etc.
• Oversee content calendars, social strategy, and email marketing with support from the Associate
• Support the development of video and written stories for brand storytelling
• Set campaign KPIs and assess performance to refine content strategies

High-Level Execution & Collaboration:

• Oversee the execution of major activations (physical & digital) and digital campaigns, ensuring quality and consistency
• Collaborate with program and partnership teams to ensure aligned communications
• Manage external contractors or creative vendors when needed (e.g. designers, writers)
• Supervise and mentor the Marketing Associate, & Graphics Designer

Public Relations & Press:

• Develop and manage media relations strategies to boost the company’s visibility
• Draft and distribute press releases for major announcements, programs, and events
• Cultivate relationships with journalists, bloggers, and ecosystem influencers
• Identify and pursue speaking and media opportunities for leadership and partners
• Support crisis communication and brand risk management if needed

Team Leadership & Collaboration:

• Lead and mentor marketing team members
• Collaborate with sales, product, and executive teams to align marketing with broader business initiatives
• Manage budgets and allocate resources effectively.

Application Closing Date
26th March, 2026.

Method of Application
Interested and qualified candidates should send their CVs to: careers@worknigeria.com using the job title as the subject of the email.