Digital Marketer at Pally Agro Products Limited

Pally Agro Products Limited is a modern farm specialized in the production of various forms of Agricultural products with impeccable food standards and nature-right philosophy. Our products are carefully developed and bred to international specifications by experts, ensuring consumers of affordable products with premium quality. Located in Abeokuta Ogun State,  It is one of the fastest-growing farms in, Nigeria situated on huge acreage of land for our palm trees and plantain plantation, soya oil, poultry, a large quantity of commercial egg production.

We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Lagos

Job Summary

• We are seeking a highly skilled and results-driven Digital Marketer to strengthen the company’s digital presence and support the growth of its food FMCG product portfolio.
• The successful candidate will be responsible for planning, executing, and optimizing digital marketing strategies that enhance brand visibility, drive online engagement, and generate measurable demand for the company’s products.
• This role requires a creative and analytical professional who understands digital marketing trends within the FMCG industry and can translate marketing initiatives into measurable business results.

Key Responsibilities

• Develop and implement digital marketing strategies aligned with the company’s brand and business objectives.
• Plan, execute, and optimize integrated online campaigns to drive brand awareness, customer acquisition, and product demand.
• Manage and grow social media platforms, creating engaging content, brand storytelling, and customer education materials.
• Monitor digital engagement, respond to online interactions, and maintain professional customer communication.
• Manage and optimize the company website, ensuring brand consistency, accurate product information, and improved user experience.
• Implement SEO strategies and manage paid digital advertising campaigns to increase traffic, leads, and ROI.
• Track and analyze digital marketing performance, prepare reports, and provide actionable insights for continuous improvement.
• Monitor market trends, competitor activity, and collaborate with internal teams to support marketing initiatives and strengthen brand positioning.

Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business Administration, or a related discipline.
• Minimum of 4 years proven experience in digital marketing, preferably within FMCG, food processing, or consumer goods industries.
• Strong understanding of digital marketing channels including social media marketing, SEO, digital advertising, and content marketing.
• Demonstrated ability to plan and execute digital campaigns that deliver measurable results.
• Proficiency in digital analytics and performance reporting tools.
• Excellent written communication, creativity, and brand storytelling skills.

Core Competencies:

• Strategic thinking and execution
• Digital campaign management
• Data analysis and performance optimization
• Creativity and innovation
• Brand development and storytelling
• Strong communication and collaboration skills.

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should send their CV to: hr@pallyagro.com using “Digital Marketer – Pally Agro” as the subject of the mail.