Senior Manager, Media Relations at Confederation of African Football (CAF)

The Confederation of African Football (CAF) was founded in 1957 by four nations: Egypt, Sudan, Ethiopia and South Africa. As the administrative body of the region, CAF manages competitions, offers technical and administrative training courses while actively fostering the promotion and practice of football. The Confederation organizes championships such as the Africa Cup of Nations (CAN or AFCON), the most popular competition. It maintains very close links with FIFA in coordinating tournaments for different events such as the World Cup, Youth and Women competitions and the Olympic Games Football Tournaments.

We are recruiting to fill the position below:

Job Title: Senior Manager, Media Relations

Location: Cairo, Egypt

Responsibilities
Strategy Development and Execution

• Develop and implement a comprehensive media relations strategy in line with the objectives of CAF to strengthen the organisation’s reputation, increase visibility of competitions and programs, and ensure consistent messaging across international, regional, and national media platforms.

Media Relations Management:

• Lead media management during Competitions, Events and announcements by coordinating press conferences, media accreditation, interviews, and press/media briefings while maintaining strong relationships with journalists, broadcasters, and digital media partners.
• Strengthening stakeholder trust and visibility by ensuring CAF’s activities and initiatives are clearly articulated and effectively promote

Communications Planning and Alignment:

• Lead the development and execution of annual and competition-specific communications/media plans, ensuring alignment between media relations activities and the organisation’s broader marketing, commercial, and stakeholder engagement strategies.
• Develop and implement a global CAF Media Engagement Plan
• Develop and maintain centralized messaging frameworks, factsheets, and talking points that define CAF’s narrative
• Develop, refine, and validate speeches, media statements/media advisories on behalf of senior management
• Initiate ideas that amplify the work of CAF Departments including, but not limited to, Development and Women’s Football
• Collaborate with Digital, TV and other departments to deliver and enhance storytelling across CAF programmes and initiatives
• Lead cross departmental planning to ensure unified voice and messaging.

Reputation Management and Communications Oversight:

• Manage proactive and reactive communications, including crisis response, official statements, and media monitoring, ensuring accurate and timely information is delivered to the public while safeguarding the organisation’s brand and credibility.

 Media Policy and Protocol Management:

• Develop and implement media policies, protocols, and guidelines for competitions, events, and official engagements to ensure professional, consistent, and well-coordinated interactions between the organisation, Member Associations, and the media.

Team Leadership and Capacity Building:

• Manage and mentor the media relations team, providing strategic direction, performance oversight, and professional development to ensure high-quality media engagement and effective communications delivery across all events and initiatives
• Develop Daily/ Monthly/ Quarterly Media Monitoring Reports and prepare daily summary for the Director of Communications and the Senior Management.

Requirements (Profile)

• Bachelor's or equivalent degree in Communications, Media Relations, Sports, Digital Media or Journalism.
• At least Eight (8) years’ experience in a similar role in an international organization
• Excellent written and spoken communications skills
• Good understanding of global football environment
• High level of proficiency with Microsoft Office and other modern IT tools.
• Fluent in English and/or French language both written and spoken is a must; command of any of the other CAF official languages (English, French, or Arabic) is an asset.
• Ability to foster long term relationships with stakeholders
• Critical thinking, problem-solving skills, and ability to work in a fast-paced environment.
• Ability to work under pressure.
   

We Offer

• An interesting and varied job in an exciting and innovative international organization.
• Attractive employment conditions.
• The opportunity to be part of a highly committed international team.
• An excellent pension schemes.

Application Closing Date
17th April, 2026.

How to Apply
Interested and qualified candidates should send their CV to: careers@cafonline.com using the job title as the subject of the mail.

Note

• Only qualified applicants will be considered for employment without regard to gender, race, age, skin colour, nationality, religion, sexual orientation, or on any other grounds.
• If you have the necessary qualifications and are keen to work for a top international sporting organization, submit your application in English (Motivation Letter, CV, Diplomas, and Reference Letters).
• Only direct applications who meet all the required criteria will receive consideration.