Business Development Manager – Baby Hygiene Products at Excel and Grace Consulting

Excel and Grace Consulting is a fast-paced business consulting organization with a track record of delivering exceptional business solutions to small and medium-scale enterprises in Nigeria, Ghana, Germany, Switzerland, Canada, etc. We are certified management consultants with the International Council of Management Consulting Institutes (CMC-Global) with over 18 years of experience. Our team of experts and consultants have authored over 20 books on business management, business structure, business operations, human resources, organizational structure, employee development, money management, and so on.

We are recruiting to fill the position below:

Job Title: Business Development Manager - Baby Hygiene Products

Location: Ikeja, Lagos
Employment Type: Full-time

Job Summarry

• We are seeking a commercially driven and field-oriented Business Development Manager to lead the market expansion of a high-impact baby hygiene product.
• The role combines retail and wholesale channel activation with institutional engagement and digital sales conversion.
• The successful candidate will drive product awareness among pharmacies, baby product retailers, wholesalers, and healthcare institutions while supporting direct consumer access through the company’s e-commerce platform.
• The role requires strong understanding of retail structures, healthcare touch points, and consumer purchasing behaviour within the baby care category.

Key Responsibilities

• Introduce and activate the product across retail and wholesale markets within Lagos State.
• Build strong relationships with pharmacies, distributors, baby product stores, supermarkets, and key trade partners.
• Develop product visibility across relevant retail channels to improve awareness and availability.
• Conduct product presentations at antenatal clinics, maternity centres, pediatric clinics, and related healthcare institutions.
• Encourage caregivers and healthcare audiences to purchase through approved sales channels, including the company’s e-commerce platform where applicable.
• Develop and coordinate incentive programmes for retailers and wholesalers tied to agreed performance targets.
• Organize product demonstrations, awareness initiatives, and engagement activities to drive product trial and adoption.
• Track and report partner performance, field insights, and institutional engagement outcomes.
• Collaborate with internal teams to ensure alignment between field activities and digital engagement initiatives.
• Provide market feedback to support continuous improvement of go-to-market strategy within and outside Lagos State.

Requirements

• Candidates should possess a Bachelor's Degree with 5–8 years’ experience in business development, retail sales, trade marketing, or channel development within baby care, hygiene, healthcare, or FMCG sectors.
• Demonstrated success working with retail partners, wholesalers, pharmacies, and healthcare institutions.
• Strong understanding of Lagos retail, pharmacy, and healthcare engagement landscape.
• Experience conducting product presentations within healthcare or trade environments.
• Strong communication, presentation, and relationship management skills.
• Good understanding of digital tools and ability to support e-commerce-driven customer acquisition where applicable.
• Ability to work independently in a target-driven, field-oriented role.
• Proficiency in reporting, pipeline tracking, and performance monitoring tools.
• Willingness to travel nationwide as required.

Salary
N350,000 - N500,000 / Month.

Application Closing Date
22nd April, 2026.

How to Apply
Interested and qualified candidates should send their CV to: hr@eandg.com.ng and eandg.tprecruiters@gmail.com using the Job Title as the subject of the email.