Head of Sales and Marketing (HMO Firm) at Health Assur Limited

Health Assur Limited - We are a leading and fast-growing healthcare and health management organization committed to delivering high-quality, accessible and sustainable healthcare solutions. Our operations span healthcare service delivery, public health management, quality assurance and health system support across multiple locations.

Driven by professionalism, innovation and integrity, we focus on improving health outcomes through strong clinical governance, data-driven decision-making and continuous quality improvement. We work with medical professionals, health institutions, government agencies and private sector partners to strengthen healthcare systems and promote public health best practices.

Our organization provides a dynamic and ethical working environment where skilled professionals are encouraged to grow, innovate and make meaningful contributions to improving lives and communities.

We are recruiting to fill the position below:

Job Title: Head of Sales and Marketing (HMO Firm)

Location: Ogudu / Ojota, Lagos
Employment Type: Full-time

Responsibilties
Strategic Leadership & Business Growth:

• The core responsibility is to design and drive the organization’s sales and marketing strategy.
• This includes identifying target markets (corporates, SMEs, retail), setting revenue targets, and developing clear go-to-market plans.
• The role requires aligning sales efforts with the company’s overall business objectives and regulatory framework.

Corporate Sales & Client Acquisition
A major focus is securing corporate accounts—companies that enroll their staff into HMO plans. This involves:

• Leading high-level negotiations with HR and management teams
• Structuring competitive health plans and pricing models
• Driving proposals, presentations, and contract closures
• Expanding the organization’s client base across industries

Relationship Management & Retention
In the HMO space, retaining clients is just as critical as acquiring them. The Head ensures:

• Strong client engagement and satisfaction
• Timely resolution of service issues
• Regular business reviews with key accounts
• High renewal rates and reduced churn

Product Development & Market Positioning
They work closely with medical and operations teams to:

• Develop or refine health plans that meet market needs
• Ensure plans are competitive, compliant, and profitable
• Position the brand clearly in terms of value, network quality, and service delivery

Marketing & Brand Management
This includes overseeing all marketing efforts:

• Brand strategy and visibility
• Digital marketing campaigns and social media presence
• Market awareness initiatives and health campaigns
• Public relations and corporate communications

Team Leadership & Performance Management
The role involves managing the sales and marketing team:

• Setting targets and KPIs
• Coaching and mentoring team members
• Monitoring performance and driving accountability
• Building a high-performing, results-driven team

Market Intelligence & Competitive Analysis
They constantly analyze:

• Competitor offerings and pricing
• Industry trends in healthcare and insurance
• Customer needs and feedback
  This insight feeds into strategy and product improvement.

Revenue Management & Reporting
The Head is accountable for:

• Achieving revenue targets
• Forecasting sales performance
• Reporting to executive management
• Ensuring profitability of contracts

Stakeholder & Regulatory Engagement
Given the healthcare context, the role also involves:

• Ensuring compliance with HMO regulations (e.g., NHIA guidelines in Nigeria)
• Engaging with healthcare providers, brokers, and partners
• Representing the organization at industry events.

Qualifications

• Interested candidates should possess a Bachelor's Degree with 5 - 10 years experience. 

Salary
N700,000 - N800,000 monthly.

Application Closing Date
15th June, 2026.