Content Marketing Associate at OkadaBooks

Posted on Mon 24th Feb, 2020 - www.hotnigerianjobs.com --- (0 comments)

OkadaBooks is a group of fun and creative people who are proactively creating solutions in the publishing space… problem-solvers who work independently and consistently deliver results that impact local and international authors/publishers, while driving forward our reading and writing culture.

We are recruiting to fill the position below:

Job Title: Content Marketing Associate

Location: Lagos
Job Type: Full-time
Experience: Entry-level

About the Role;

  • As OkadaBooks’ Content Marketing Associate, you’ll be responsible for shaping the future of customer acquisition and engagement marketing for OkadaBooks.
  • Your primary responsibility will be to drive sales/revenue utilizing a wide range of products and platforms, including Emails, Push Notification, Social Media and our Website front page, all while maintaining the brand’s unique and fun voice to drive sales.
  • He/She will report directly to the Team Lead, Business Operations and work collaboratively with the Marketing team.

Responsibilities
The specific responsibilities of the Content Marketing Associate will include:

  • Managing a team of interns writing, editing and proofreading content geared towards marketing authors’ books, while maintaining the brand voice.
  • Brainstorming with team members to develop new ideas.
  • Building a following on social media to develop brand awareness and positioning.
  • Providing creative and technical support to team members.
  • Tracking campaign analytics to ascertain content engagement levels.
  • Supporting sales lead generation efforts.
  • Developing and managing the organization’s online marketing campaigns for authors and books.
  • Working with the sales team to execute advertising and promotions
  • Developing and maintaining a cross-platform content marketing strategy.
  • Directing, planning and coordinating content marketing efforts.

Who’s a good fit for this role?

  • Has 1+ years experience creating multimedia, cross-platform content.
  • Has graphic design skills and a good eye for creative design
  • Should be comfortable finding creative ways of building an online presence, as well as using analytics in the formulation of a content strategy.
  • Has prior experience with creating marketing campaigns and strategies, as well as online marketing and social media strategy.
  • Excellent English writing skills and the ability to adapt and change your style of writing.
  • Has great communication and customer service skills
  • Social media savvy and up to date on current trends.
  • Has a flexible and resourceful attitude to work challenges
  • Is comfortable working in a startup organization that’s growing and evolving.
  • Connections to the African literary community is an added bonus.

Benefits of the role;

  • Full-time compensation.
  • Annual leave.
  • Flexible working arrangements.
  • An emotionally intelligent team.
  • Access to literary events and books.
  • Comprehensive Health Insurance Package.
  • Monthly mobile data.

Application Closing Date
14th March, 2020.

How to Apply
Interested and qualified candidates should:
Click here to apply online