Brass provides simple, yet powerful current account services, tools and support to help you grow your business. With Brass, you can open a free account for your business in 10 minutes. Our simple mission is powering local businesses with the right tools to help them succeed and grow at a very low cost. We provide fine financial services to businesses, help entrepreneurs understand their revenue and cost.
We are recruiting to fill the position of:
Job Title: Product Marketing Officer
Location: Lagos
Introduction
- We have introduced a different kind of business banking that ultimately empowers local businesses with the right tools to help them succeed and are currently expanding our operations across Africa and beyond.
Role
- If you are both creative and strategic thinker passionate about developing high-impact products communications and customer engagement initiatives, this is the job for you!
- We are looking for an ambitious Product Marketing professional to join our team and help us take our sales and marketing process to a whole new level!
- Your goal will be to develop and implement the most profitable plans to position and promote our products.
Responsibilities
- Develop and execute an effective growth enablement strategy
- Develop buyer personas and positioning for our products
- Translate technical details into benefits for the user
- Craft compelling messages across marketing channels (landing pages, ad campaigns)
- Test marketing product features, releases and ad copy
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers
- Work with our awesome customers to create case studies and customer success stories
- Find our evangelists through relationships with sales reps and via social media, then nurture them and help them promote our cause
- Perform competitive research and help position Brass to win more customers
- Collect and analyze data that supports our solutions in the market to buyers
- Work closely and build long-term relationships with product, product and growth teams
- Keep abreast with new trends and best practices in the industry, sales and marketing especially within Africa
About You
- You have an MA in Marketing, Communications or a similar relevant field
- You have at least 3 years of working experience in Product Marketing & market analysis
- You have outstanding communication, presentation and leadership skills
- You have amazing organizational and time management skills
- You have sharp analytical and problem-solving skills with a keen eye for detail
- You are a creative thinker with a vision
- Background in design and copywriting is a plus
- You are deeply familiar with product marketing tactics (e.g. integrated marketing campaigns)
- You have a working knowledge of web analytics tools (Google Analytics, WebTrends).
Application Closing Date
Not Specified.
https://www.hotnigerianjobs.com/hotjobs/398547/product-marketing-officer-at-brass-technology-nige.html