Product Marketing Officer at Brass Technology Nigeria Limited

Brass provides simple, yet powerful current account services, tools and support to help you grow your business. With Brass, you can open a free account for your business in 10 minutes. Our simple mission is powering local businesses with the right tools to help them succeed and grow at a very low cost. We provide fine financial services to businesses, help entrepreneurs understand their revenue and cost.

We are recruiting to fill the position of:

Job Title: Product Marketing Officer

Location: Lagos

Introduction

• We have introduced a different kind of business banking that ultimately empowers local businesses with the right tools to help them succeed and are currently expanding our operations across Africa and beyond.

Role

• If you are both creative and strategic thinker passionate about developing high-impact products communications and customer engagement initiatives, this is the job for you!
• We are looking for an ambitious Product Marketing professional to join our team and help us take our sales and marketing process to a whole new level!
• Your goal will be to develop and implement the most profitable plans to position and promote our products.

Responsibilities

• Develop and execute an effective growth enablement strategy
• Develop buyer personas and positioning for our products
• Translate technical details into benefits for the user
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Test marketing product features, releases and ad copy
• Evaluate projects using relevant KPIs and feedback from existing and prospective customers
• Work with our awesome customers to create case studies and customer success stories
• Find our evangelists through relationships with sales reps and via social media, then nurture them and help them promote our cause
• Perform competitive research and help position Brass to win more customers
• Collect and analyze data that supports our solutions in the market to buyers
• Work closely and build long-term relationships with product, product and growth teams
• Keep abreast with new trends and best practices in the industry, sales and marketing especially within Africa

About You

• You have an MA in Marketing, Communications or a similar relevant field
• You have at least 3 years of working experience in Product Marketing & market analysis
• You have outstanding communication, presentation and leadership skills
• You have amazing organizational and time management skills
• You have sharp analytical and problem-solving skills with a keen eye for detail
• You are a creative thinker with a vision
• Background in design and copywriting is a plus
• You are deeply familiar with product marketing tactics (e.g. integrated marketing campaigns)
• You have a working knowledge of web analytics tools (Google Analytics, WebTrends).

Application Closing Date
Not Specified.

How to Apply
Interested and qualified candidates should:
Click here to apply online