Alan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.
We are recruiting to fill the position below:
Job Title: Category and Channel Marketing Manager - Dairy & Snack
Location: Lagos
Industry: FMCG/Foods/Beverage
Job Summary
- To Plan and execute category initiatives and programs towards optimising the full potential of our Dairy/ Snack portfolio across the different channels nationwide
Duties & Responsibilities
- Develop plans to deliver category growth based on shopper/ consumer and customer requirements
- Optimise and ensure full ROI realization from promotions & channel activations spend for the category
- Support the development of commercial plans and ensure OTIF implementation
- Complete ownership of category annual Battle plan by channel
- Define priority channels for each segment and SKUs within category (MSL), and create tailored category/ channel plans for each
- Lead development of sales drivers for category segment by channel
- Support KAM Team with development of JBP and customer specific programs/plans
- Develop category Insights/purchase decision tree and support Sales team on Category Insight projects/presentation to customers
- Coach and support associates to deliver business objectives and grow their careers
Requirements
- First Degree in any discipline.
- Post Graduate Degree will be an added advantage.
- Minimum of 7 years’ experience, many of these to be in marketing, or sales, and over this period has successfully delivered on KPIs,
- Experience in either Brand management, Trade/shopper marketing and Field sales management
Application Closing Date
Not Specified.
https://www.hotnigerianjobs.com/hotjobs/440397/category-and-channel-marketing-manager-dairy-snack.html