Category and Channel Marketing Manager - Dairy & Snack at Alan & Grant

Alan & Grant - Our work is focused on creating innovative HR and Organizational Development Solutions aimed at Performance Improvement & Business Growth. We currently serve clients across various sectors of the Economy from locations in Jos, Port Harcourt and Lagos.

We are recruiting to fill the position below:

Job Title: Category and Channel Marketing Manager - Dairy & Snack

Location: Lagos
Industry: FMCG/Foods/Beverage

Job Summary

• To Plan and execute category initiatives and programs towards optimising the full potential of our Dairy/ Snack portfolio across the different channels nationwide

Duties & Responsibilities

• Develop plans to deliver category growth based on shopper/ consumer and customer requirements
• Optimise and ensure full ROI realization from promotions & channel activations spend for the category 
• Support the development of commercial plans and ensure OTIF implementation
• Complete ownership of category annual Battle plan by channel
• Define priority channels for each segment and SKUs within category (MSL), and create tailored category/ channel plans for each
• Lead development of sales drivers for category segment by channel
• Support KAM Team with development of JBP and customer specific programs/plans  
• Develop category Insights/purchase decision tree and support Sales team on Category Insight projects/presentation to customers
• Coach and support associates to deliver business objectives and grow their careers

Requirements

• First Degree in any discipline.
• Post Graduate Degree will be an added advantage.
• Minimum of 7 years’ experience, many of these to be in marketing, or sales, and over this period has successfully delivered on KPIs,
• Experience in either Brand management, Trade/shopper marketing and Field sales management

Application Closing Date
Not Specified.