HR-Aid Consults - Our client, a luxury Fashion company located in Victoria Island, Lagos State, is recruiting an experienced individual to join their team in the capacity below:
Job Title: Digital Marketing / Communications Strategist
Location: Victoria Island, Lagos
Employment Type: Full-time
Responsibilities
Digital Marketing:
- Create content for ads on all social media platforms.
- Work with the designer and sales/customer service executive to create monthly content calendars.
- Create, edit and post high-quality image & video content on all social media platforms e.g., reels, Instagram stories, etc.
- Prepare monthly newsletters, broadcast messages, and create content for email marketing.
- Develop, execute and manage digital marketing campaigns.
- Manage the company’s website, track the website traffic flow, and provide internal reports on website activities to be reviewed monthly for growth improvement of the brand.
- Plan and coordinate photoshoots to take pictures of people/models for the brand.
- Respond to inquiries and orders on Instagram, Twitter/and other approved social media platforms.
- Record and communicate inquiries, order details, and feedback on Instagram to the sales/ customer service executive to be processed or resolved.
- Stay abreast of the latest trends in online marketing.
- Plan and schedule ads and other marketing activities.
Brand Communication:
- Plan collaborations and partnerships with influencers.
- Work with the creative director as well as the sales/customer service executive to create marketing strategies for the brand.
- Develop solutions to meet objectives based on consumer insight.
- Develop, research and evolve ideas to bring together the Brand goals.
- Use your knowledge in Fashion to optimize sales.
- Assist in making the company more technology-enabled.
- Managing marketing distribution through proper inventory channels and relationships.
- Review targets weekly with the management.
- Determine the demand for products and services offered by the company in relation to and its competitors.
- Ensure the vision and targets of sales are met.
- Execute marketing programs synchronized to make sure that the target customers are engaged with it.
- Perform all other tasks as assigned.
Qualifications
- A Bachelor’s Degree in Digital Marketing, Mass Communication or Business Administration, related field
- 2 - 4 years experience in digital marketing/ social media management
- Experience in the fashion industry is an advantage
- Proven experience carrying out impactful digital campaigns that drive valuable results
- Highly organized with an ability to manage resources and budgets
- Strong communication skills - written and verbal
- Highly organized and capacity to manage multiple projects simultaneously
- Confident with a dynamic personality.
Salary
N150,000 - N180,000 Monthly.
Application Closing Date
14th November, 2022.
How to Apply
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.
https://www.hotnigerianjobs.com/hotjobs/480756/digital-marketing-communications-strategist-at-a-l.html